- Wallchart
A wallchart is a type of large
poster often displaying information foreducation al use orentertainment . One popular use of a wallchart is to track progress of sports teams in cup events.During 2006 the practice of giving away wallcharts in British newspapers rose in popularity. Many papers including "
The Guardian ", "The Daily Mail " and "The Independent " participated, with subjects varying from the "Sky At Night" to "British birds". Marc Sands, marketing director of "The Guardian" describes wallcharts as one of their most successful promotions excluding freeDVD s in the "Guardian" editor's blog. [citeweb
url=http://commentisfree.guardian.co.uk/murray_armstrong/2006/06/why_wallcharts.html
title=Why wallcharts?, "The Guardian" editor's blog
date=June 30 ,2006
accessed=September 29 ,2006 ] . TheDecember 16 edition of "The Guardian" distributed a free 'Guide to Guardian Readers' wallchart illustrated byPosy Simmonds .The subjects of later wallcharts included Pork and Apples, and "
Private Eye ", perhaps doubting the usefulness of these items, satirised the growing trend with spoof advertisements for wallcharts on "Britain's Best-Loved Wasps" and "Britain's Favourite Wallcharts" as well as a cartoon depicting "Hadrian's Wallchart" (subject: Barbarians). Issue 1168 featured the tag line "Inside: No Free Wallchart!".References
External links
* [http://www.bbc.co.uk/blogs/magazinemonitor/2006/09/paper_monitor_21.shtml Paper Monitor, BBC]
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