[ [http://www.tufts.edu/communications/stories/022904PeopleEspanol.htm Grad Named Head of ‘People en Español’] , Tufts University] was named Adweek Marketing y Medios' Executive of the Year on April 1, 2006. [ [http://www.marketingymedios.com/marketingymedios/search/article_display.jsp?vnu_content_id=1002276186 ADWEEK's Marketing y Medios Executive of the Year - Jacqueline Hernandez-Fallous] , ADWEEK, April 2006] In March, 2007, "People en Español" was listed on Adweek’s Hot List “10 under 50” for the fourth consecutive year.] Special issues
's established franchise.
Los 50 Más Bellos
Since 1997, every June issue celebrates the most attractive Latino stars from the world of film, television, music, sports and politics. The list began with the Spring 1997 issue as the "25 Bellezas" (25 Beauties). In 2004, then-editor Richard Pérez-Feria increased the list to 50 and renamed the issue "50 Más Bellos" (50 Most Beautiful), in line with the People Magazine franchise. For the June 2007 issue, then-editor Peter Castro selected the first non-Hispanic star to grace the Most Beautiful cover by placing Beyoncé Knowles along with 7 other Latin stars on the cover, and including her within the magazine as the 51st "honorary beauty."
Since 2002, the magazine has hosted an annual celebrity-attended event honoring the Most Beautiful in New York City during Television Upfront week in May. Telemundo produced a two-hour special around the event from 2003 - 2007.
"Most Beautiful" Cover Subjects
Estrella del Año
"People en Español" introduced the "Estrella del Año" (Star of the Year) issue in 2004, revealing the year's most unforgettable Hispanic personality, along with the significant events that defined the year. The release of this December/January issue is followed by a celebrity-attended event in Miami. In 2007, the magazine introduced the franchise as Estrellas del Año, honoring multiple entertainers that defined Hispanic entertainment.
"Estrella del Año" Cover Subjects
Exclusives
The magazine has been known to break world exclusives pertaining to Hispanic celebrities.
Puerto Rican actress Adamari Lopez gave the magazine a world exclusive for their May 2006 issue, speaking for the first time since her breast cancer diagnosis kept her away from the media. Lopez shared with the magazine's editors the details of battling her illness and her relationship with the popular singer Luis Fonsi.
In an exclusive interview in the March 2007 issue, Mexican soap opera legend Veronica Castro, spoke about her estranged son, singer Cristian Castro, and the real reason for the animosity with daughter-in-law, Valeria Liberman. The actress also discussed her disappointment when Cristian Castro caused quite a media stir after his reconciliation with his father, comic Manuel Valdés.
In late August, the magazine revealed that Cristian Castro had separated from his second wife. An exclusive interview was published in the October 2007 issue (on sale 9/3/07) with a cover line quoting "Quiero Ser Libre (I Want to Be Free)." [ [http://www.peopleenespanol.com/pespanol/packages/0,22513,1656548,00.html PeopleEnEspanol.com - Cristian Castro] ] Despite personally speaking to the magazine, Castro later denied what he said in the interview and hiding the divorce suit he presented in Miami. Castro emphasized that he will always lie to the press about his personal life. "I don't want the press to know about my personal life. I'm not here to share it; I'm here to sing. I will always lie to the press. Always expect lies about my personal life." He has since admitted to filing for divorce, but withdrew papers the next day.
Peopleenespanol.com
[http://www.peopleenespanol.com Peopleenespanol.com] is the accompanying website of the magazine, delivering hourly updates of the latest Hispanic celebrity news, photos, gossip, fashion and beauty. In January 2007, the Los 100 package and Veronica Castro exclusive generated 5,845,917 page views. In April 2007, a bilingual version of the site was developed for the first time, debuting with the launch of "Los 50 Más Bellos" 2007 exclusive content. [ [http://www.peopleenespanol.com/pespanol/en People en Español: English Home Page] ]
On May 24, 2007, Peopleenespanol.com was the first international media outlet to break the news that Colombian singer Juanes and his wife Karen Martinez had separated
On October 19, 2007, Peopleenespanol.com was redesigned and relaunched with new content channels and video player.
Official title
The company usually gives the title in all capital letters as PEOPLE EN ESPAÑOL when being discussed in Spanish (including on its own website).Any references in English are as "People en Español" (including on the company's own media kit). This follows English-language conventions of capitalization, as the Spanish language does not capitalize proper nouns relating to nationality or language.
Notes
External links
* [http://www.peopleenespanol.com "People en Español" Official site]
* [http://www.pespmediakit.com "People en Español" Media Kit]