Jenny Craig, Inc.

Infobox_Company
company_name = Jenny Craig, Inc.
company_
company_type = subsidiary of Nestlé
company_slogan =
foundation = February 4, 1985
location_city = Carlsbad, California
location_country = United States
key_people = Patti Larchet, chief executive
num_employees = 3,000 (as of 2003)
parent = Nestlé
industry = weight loss and nutrition
revenue =
operating profit =
homepage = [http://jennycraig.com/ jennycraig.com]

Jenny Craig, Inc. is an American weight loss and nutrition company started by Jenny Craig and Sidney Craig in 1983. The company operates over 550 weight loss centers in the United States, Canada, Australia, Puerto Rico, and New Zealand. The program was started in Australia in 1983 and began in the United States in 1985. The company became a part of Nestlé in 2006.

Overview

According to the company's publications, Jenny Craig, Inc., is one of the largest weight management service companies in the world, offering a comprehensive weight management program that combines sound nutrition and simple activity to help clients achieve the balance necessary for optimal weight loss and personal well-being.

Jenny Craig Weight Management Program headquarters are located in Carlsbad, California. The company states that its clients are provided with one-on-one counseling sessions with individual consultants who are not certified professional nutritionists or health professionals. Training to perform the position is provided internally. Members join any one of a number of types of plans and then purchase prepackaged food from the company. Initially they are given a completely pre-planned menu to follow utilizing the company's line of over 75 frozen and dry foods along with store-bought items like dairy and vegetables. Shortly afterwords, clients are able to customize their own menus using the same range of foods. Once they have reached the halfway point they are switched to a menu wherein three or four days each week do not include Jenny Craig food.

The declared ultimate goal of the Jenny Craig plan is to help change lifestyle and eating habits of participants so that by the time they have reached their pre-chosen goal weight, they no longer need to rely on pre packaged food, pre-planned menus or consultations to maintain a healthy lifestyle.

Spokespeople

In early 2000, Monica Lewinsky somewhat controversially served as the plan's spokeswoman. As of 2005, actress Kirstie Alley ("Cheers", "Look Who's Talking", "Fat Actress") became the spokeswoman for the Jenny Craig Weight Loss Plan. Valerie Bertinelli, who had slowly gained weight over the years, joined with Kirstie Alley, as a new spokeperson for the Jenny Craig weight-loss program diet commercials. In 2008, Queen Latifah became the newest spokesperson for the Jenny Craig Weight Loss Plan.

Ownership

In May 2002, Jenny Craig, Inc., was acquired by MidOcean Partners, a New York and London-based private equity investment firm, and ACI Capital, a New York-based private investment firm. On June 19, 2006, they announced the signing of a definitive agreement to sell the company to Nestlé in a transaction valued at approximately $600 million.

ee also

* Weight Watchers
* Nutrisystem

External links

* [http://jennycraig.com/ Jenny Craig, Inc. official website]