WLDI

WLDI

Infobox Radio Station
name = WLDI-FM
city = Ft. Pierce, Florida


area = West Palm Beach, Florida
branding = Wild 95.5
slogan = The Palm Beaches' Hit Music Station
airdate = 1961
frequency = 95.5 Megahertz
format = Top 40 (CHR)
erp = 100,000 watts
callsign_meaning = Wild
owner = Clear Channel Communications
webcast = [http://www.wild955.com/pages/streaming.html]
website = [http://www.wild955.com/main.html] |

WLDI, on-air known as Wild 95.5, is a radio station licensed to Ft. Pierce, Florida and broadcasting in the West Palm Beach, Florida market. The station airs a Top 40 (CHR) foramt. It is owned by Clear Channel Communications, and broadcasts at 95.5 FM.

Timeline

as WOVV

Before its move to West Palm Beach, WOVV was one of the first FM outlets on the Treasure Coast and operated beside WIRA in Fort Pierce, Florida. For many years, both stations broadcast from a downtown riverfront location on Melody Lane. [cite news
title= FM Stations WOVV, WRMF Sign Ad Time Sales Agreement
publisher=Stuart News
date=November 1, 1995
author=Bob Betcher
In the late 60s, the station stopped simulcasting WIRA and broadcast an automated contemporary format known as "Sold Gold Music." At that time solid gold did not refer to older music.
]

December 1985: -- Program Director Bill James is replaced by Bobby Magic from Cleveland as station ends four years of "live assist automation." Linda Hendry moved from evenings to midday, replaced in that slot by Mike Snider. Dr. John Leeder left to manage a Port St. Lucie video store, and was replaced by Nick Caplan of Buffalo, New York. [cite news
title=Music Stops For Disc Jockey as WOVV Tunes Up For Future
publisher=Miami Herald
date=December 17, 1985
author=Michelle Genz
]

July 1987: -- WZZR joins the Ft. Pierce market after dropping Easy Listening music for Contemporary Hit Radio.] . [cite news
title=Radio Station Says New Format Will Attract Younger Listeners
publisher=Miami Herald
date=July 19, 1987
author=Lisa Gibbs
]

1989: -- Jon Howe and Kris Klaus host the "Breakfast Club" show.] . [cite news
title=Stood Up Prom Date To Get Night Out
publisher=Palm Beach Post
date=May 25, 1989
]

1992: -- M.J. Kelli and Robin Lambert take over morning show from Jon Howe and Kris Klaus. Klaus becomes a weekend weather person for WPBF Channel 25. Howe returns within months to do midday and later afternoons. [cite news
title=Phantom Figure Has A Chance At `Miserables' Job
publisher=Palm Beach Post
date=July 13, 1992
author=Thom Smith
]

as Star 95.5

October 1992 -- WOVV drops rap music to become a mainstream top 40 station called "Star 95.5". [cite news
title=WOVV Drops Rap and Moves South
publisher=Palm Beach Post
date=February 4, 1993
author=Kathy Tarrant
]

February 1993 -- Station moved 60 miles south from Ft. Pierce to Northpoint Corporate Park on Northpoint Parkway in West Palm Beach. New Program Director Kurt Kelly gave the Palm Beach Post his home telephone number and invited listeners to call to comment on their likes and dislikes of the station's format. [cite news
title=WOVV Drops Rap and Moves South
publisher=Palm Beach Post
date=February 4, 1993
author=Kathy Tarrant
]

April 1993: -- Program director Kurt Kelly is gone after barely four months. WOVV management said Kelly was let go because his vision of a regional super station didn't fit its signal strength and Palm Beach County listener base. [cite news
title=Zeta Listeners Get Their Shot Behind The Mike; Take A Bite; Liddy's Talk Show; Kudos For Morley; Just Passing Through
publisher=Sun-Sentinel
date=May 8, 1993
author=Pat Curry
]

March 17, 1994: -- Neil Sullivan of WKKD in Akron, Ohio is named Program Director. He replaces M.J. Kelli, who left for Tampa. Kelli also hosted the morning show.

April 23, 1994: -- Lindy Rome from oldies WOLL-FM and Lane London from England host what station boss Steve Lapa says is the area's first all-female morning drive show. ``Lindy will be doing some things she never dreamed she was capable of," Lapa added. ``But we're known for doing wild things." [cite news
title=Trash Films May Means Cash for Palm Beach County
publisher=Palm Beach Post
date=April 1, 1994
author=Thom Smith
] Rome was fired after three months. [cite news
title='Entertainment Tonight' Beacons For Former Anchor
publisher=Palm Beach Post
date=April 19, 1994
]

as WCLB

November 22, 1995 at 4:40 p.m. -- station abruptly becomes Country WCLB ("the Country Club") with Alan Jackson's "Gone Country" as the first song, signing a joint sales agreement with Fairbanks Communications, the owners of WRMF [cite news
title= FM Stations WOVV, WRMF Sign Ad Time Sales Agreement
publisher=Stuart News
date=November 1, 1995
author=Bob Betcher
]

The station ran the syndicated Howard Stern show in the morning from September 1996 until December 1997. [cite news
title= Country Station WCLB Welcomes Howard Stern
publisher=Sun-Sentinel
date=September 20, 1996
author=Jeff Rusnak
] [cite news
title= WCLB Listeners Pull Plug On Howard Stern
publisher=Stuart News
date=December 20, 1997
author=Bob Betcher
]

The station was briefly known as country "The Frog" and "Thunder Country" with call letters WXFG in 1998. [cite news
title='Treasure Coast Magazine' Returns to Television
publisher=Stuart News
date=October 25, 1998
author=Bob Betcher
]

as Wild 95.5/WLDI

The station dropped Country and returned to Contemporary Hit Radio as Wild 95.5, with call letters WLDI on August 14, 1998 at 5 p.m., with 9,550 songs in a row. The station gave away a $25,000 cash prize at the conclusion of the music marathon. [cite news
title=Listener Not Wild About 95.5
publisher=Stuart News
date=August 30, 1998
author=Bob Betcher
]

tation Ratings

Spring 1990: 4.6 share, #5 in market [cite news
title= Radio Ratings
publisher=Sun-Sentinel
date=August 2, 1990
author=Tom Jicha
]

Fall 1989: Sun-Sentinel reported the station "down .8," so the share was likely 2.8. [cite news
title=WDZL Film a Non-Commercial Venture, Status Quo
publisher=Sun-Sentinel
date=January 12, 1990
author=Tom Jicha
]

Summer 1989: -- 3.6 share, 6th in West Palm Beach market. [cite news
title=World Series Helps Abc End Nbc's Ratings Reign, Palm Beach Radio Survey
publisher=Sun-Sentinel
date=October 18, 1989
author=Tom Jicha
]

Spring 1989: -- 3.9 share, 6th in West Palm Beach market. [cite news
title=World Series Helps Abc End Nbc's Ratings Reign, Palm Beach Radio Survey
publisher=Sun-Sentinel
date=October 18, 1989
author=Tom Jicha
]

Spring 1988: -- 4.9 share, 4th in West Palm Beach market. [cite news
title=South Florida Radio A Sound Business
publisher=Miami Herald
date=September 5, 1988
author=Ed Lopez
]

Spring 1995: -- 2.9 share, #8 in market. Last full rating period at Contemporary Hit station. [cite news
title=WEAT-FM Tops Fall Ratings
publisher=Palm Beach Post
date=January 17, 1996
]

Fall 1995: -- 2.9 share, #8 in market. Changed to Country WCLB during the rating period. [cite news
title=WEAT-FM Tops Fall Ratings
publisher=Palm Beach Post
date=January 17, 1996
]

Current Programming

Weekday mornings, Kevin and Virginia and the "WILD Morning Show", runs from 6AM to about 10:30AM. Kevin and Virginia are joined by co-host Jason.

10AM- 4PM Valentine (former night jock) is on for the mid-day

4PM-6PM The Wild Morning Show Replay

6PM-10PM KANE

10PM-2AM Shawn Jay

References

External links

* [http://www.Wild955.com Official website]


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