Logo mats

Custom logo mats are used by businesses to send a message or advertise a brand name on the first place people look when they enter a building. They provide a greeting and make a first impression on customers and clients, promoting brand recognition. Creative logo placement is one of the ways companies can use custom made mats to enhance their business operation.

Promoting safety and health

Quality floor mats improve indoor air quality (IAQ) and safety in commercial and residential applications.Fact|date=March 2008 Studies have shown that most toxic chemicals that end up inside a home are tracked in on people's shoes. A well-used door mat can trap and hold dirt and allergens, preventing their spread into the rest of the building, significantly improving IAQ and reducing the need for extensive cleaning.Fact|date=August 2007

Floor mats also provide safe surfaces on which to walk, preventing slips and falls that cause injury and liability damages. Anti-slip mats are now required in many areas to ensure maximum protection for both employees and customers.Fact|date=March 2008 Specialized anti-slip mats are now available that provide extra resistance to the chemicals and grease that are sometimes found in industrial and food service settings.

Custom made anti-fatigue mats are also used in work areas where employees are required to stand for long periods of time. Employers have found that much muscle strain and injury endured by workers is caused by improper flooring conditions. Non-supportive surfaces cause fatigue and foot, back and neck pain due to impaired circulation.Fact|date=March 2008