Montecito Broadcast Group

Montecito Broadcast Group

Montecito Broadcast Group, LLC was an American holding company that operates television stations with most of its operations centered largely west of the Mississippi River. The company was founded in 1984 as SJL Broadcast Management, renaming itself in 1996 as SJL Communications and in 2000 as SJL Broadcasting (coinciding with their purchase of Gateway Communications). The company was reincorporated in October 2005 when SJL partnered with investment firm Blackstone Group to purchase four stations from Emmis Communications. The company is based in Montecito, California and is headed by George Lilly who was the head of the original consortium that formed the original SJL group.

Montecito maintains a unique relationship with Lilly Communications in that the latter company was founded and is primarily owned by Brian Lilly, son of George Lilly. WSEE, Lilly's station in Erie, Pennsylvania, is controlled in part by Montecito's WICU.

On July 24, 2007, Montecito announced the sale of all of its stations (KHON, KOIN, KSNW and KSNT) to New Vision Television, ending the partnership between SJL and The Blackstone Group. [http://broadcastingcable.com/article/CA6462752.html] The FCC granted approval of this sale in late-October of that year, and ownership was officially transferred on November 1.

tations currently owned by SJL

tations formerly owned by SJL/Montecito


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