Scott Greenstein

Scott Greenstein

Scott Greenstein (born in 1959) is President of Entertainment and Sports at SIRIUS Satellite Radio, overseeing all of the satellite radio broadcaster’s programming, marketing and corporate marketing activities. He reports to Mel Karmazin, CEO of Sirius XM Radio.

Since joining SIRIUS in 2003, Greenstein was instrumental in brokering the deal that brought Howard Stern to satellite radio, and in the creation of new satellite radio channels and shows for Martha Stewart, Jimmy Buffett, Richard Simmons, Lance Armstrong, Bam Margera, Bode Miller, 50 Cent, and Senator Bill Bradley, among others. Greenstein helped form broadcasting partnerships with the National Football League, NASCAR, and the NBA, many of America’s top colleges, as well as with the organizers of English Premier League Football and tennis’ Wimbledon Championships.

Greenstein oversees all of SIRIUS’ music programming, and helped create deals with prominent musicians for exclusive music channels on SIRIUS, including hip hop artist Eminem’s “Shade 45”, and Jimmy Buffett among others. He was instrumental in assembling a team of athletes that includes Lance Armstrong and Tony Hawk to host Faction - a radio channel that has an innovative mix of rock, punk, and hip-hop.

Previously, Greenstein was Chairman of USA Films, a motion picture production, marketing and distribution company. At USA Films, he managed all aspects of its film activities and supervised the company’s home entertainment business through USA Home Entertainment – which handled home video/DVD distribution for the National Football League, National Hockey League, National Basketball Association and Major League Baseball. Under Greenstein’s leadership, USA Films released Steven Soderbergh’s Traffic as its first in-house supervised production, which won four Academy Awards and two Golden Globe Awards.

Greenstein also served as Co-President of October Films, where he was instrumental in acquiring, marketing and releasing such critically acclaimed films such as The Apostle, and the Academy Award-winning documentary The Last Days, which was executive produced by Steven Spielberg. Prior to joining October Films, Greenstein was Senior Vice President of Motion Pictures, Music, New Media and Publishing at Miramax Films, where he executive produced Anthony Minghella’s The English Patient, which won nine Academy Awards, including Best Picture and Best Director.

Greenstein also served in senior management positions at Viacom International Inc., and Hustler Inc.

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