Infobox Website
name = HowStuffWorks

collapsible = yes
caption = Screenshot of HowStuffWorks as of June 13, 2008
url = []
commercial = No
type = How-to website
language = English
registration = None
owner = Discovery Communications
author = Marshall Brain
launch date = 1998
current status = Active
revenue =
slogan =It's good to know

HowStuffWorks is a website dedicated to explaining the way many things work. The site uses photos, diagrams, video and animation to explain complex terminology and mechanisms in easy-to-understand language.


In 1998, former North Carolina State University professor Marshall Brain started the site as a hobby. In 1999, Brain raised venture capital and formed HowStuffWorks, Inc. In March 2002, HowStuffWorks was sold to the Convex Group, an Atlanta-based investment and media company founded by Jeff Arnold, founder and former chief executive officer (CEO) of WebMD. [ HowStuffWorks sold to vulture fund] BizJournals 2002-09-02.] The headquarters moved from Cary, North Carolina to Atlanta, Georgia. HowStuffWorks originally focused on science and machines, ranging from submarines to common household gadgets and appliances. After adding a staff of writers, artists, and editors, content expanded to a larger array of topics.

In November 2004, HowStuffWorks moved its entertainment section to Stuffo. [ [ HowStuffWorks - Stuffo] at Internet Archive] However, in 2006, the team disbanded and the site now redirects visitors to the site's entertainment channel.Fact|date=August 2008

The domain "" attracted at least 58 million visitors annually by 2008, according to a survey. [ [ HowStuffWorks] at]

There have been four HowStuffWorks books including two hardcover, illustrated coffee table books, called "HowStuffWorks", and "More HowStuffWorks", and two unillustrated paperbacks, "How Much Does the Earth Weigh?" and "What If?". HowStuffWorks puts out an educational magazine called "HowStuffWorks Express" for middle school students. The company has also released a series of HowStuffWorks trivia "LidRock" discs — CD-ROMs sold on fountain drink lids at Regal Theaters.Fact|date=October 2007

Howstuffworks recently acquired Mobil Travel Guide and Consumer Guide.Fact|date=October 2007 spun off its international division when they went public (Nasdaq:HSWI) via an acquisition of INTAC, a China based company. In March 2007, HSW International launched its Portuguese website with headquarters in Sao Paulo, Brazil. [] The Portuguese term for the site is Como Tudo Functiona, which means "how everything work". In June 2008, the Chinese site was launched with headquarters in Beijing, China. The URL roughly translates to "Knowledge Information Web". []

On October 15, 2007, Discovery Communications announced it had acquired HowStuffWorks for US$250 million. [ [ "Discovery Buys"] - Wall Street Journal]

See also

* eHow - A similar How-to website.
* wikiHow - A how-to website that anyone can edit.


External links

* [ HowStuffWorks]
* [ Convex Group]

Wikimedia Foundation. 2010.

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