Billionaire Boys Club (clothing)

Infobox Company
company_name = THIN HEIR Co.
(Billionaire Boys Club)
company_
company_type = Private
foundation = 2005
location = Tokyo
key_people = Pharrell, Nigo, Robert Walker
industry = Textiles
Products = Apparel, Accessories, & Footwear
homepage = http://www.bbcicecream.com/

Billionaire Boys Club and Ice Cream are two lines of rich, luxury clothing established by Pharrell of The Neptunes and Nigo, founder of BAPE. The lines consist of T-shirts, polos, sweatshirts, knits, denim, suits and shirts; outerwear in leather, down, cotton, and technical fabrics; hats, sneakers, underwear, socks and accessories. The items are produced in very limited quantities and are usually sold for high prices and manufactured in Japan.

History

In 2005, Pharrell, one half of The Neptunes partnered with Japanese fashion icon Nigo, the founder of A Bathing Ape (BAPE). The two collaborated together to create and launch two new luxury streetwear brands: Billionaire Boys Club and Ice Cream. The brand suffered many setbacks after its original conception due to disputes between Pharrell and Reebok. Reebok was originally set to release the clothing line alongside the Ice Cream sneaker line. Although the sneakers made it, the clothing line was postponed and all projects came to an end in late 2004/early 2005. It was at the very end of 2005 when the brand was finally launched as a sister company to A Bathing Ape [http://bbcicecream.com/ History] http://bbcicecream.com, 2007. Retrieved January 2, 2008] .

Locations

Billionaire Boys Club has flagship stores in New York, Tokyo and Hong Kong

Team Ice Cream

Aside from the clothing line, Pharrell has also created his own skateboard team to gain street credibility. The team is called “Team Ice Cream”; they have created several videos and are currently working with Tony Hawk in hopes of joining the X Games tour. Pharrell feels that being associated with the X Games will allow for his team to be noticed and help with the promotion of his clothing line. Some members of the team are Jacob Walder and Evan Hernandez. In 2008 Terry Kennedy left Ice cream for Supra Footwear along with a lot of other Baker and Krew riders.

References

External links

* [http://www.bbcicecream.com Billionaire Boys Club/Ice Cream (official site)]
* [http://www.nigoldeneye.com Nigoldeneye/A Bathing Ape and Billionaire Boys Club on Nigo's BAPE TV show Nigoldeneye (MTV Japan)]
* [http://www.bbcicecream.com/blog/ Billionaire Boys Club Blog (official blog)]
* [http://www.teamicecream.com Team Ice Cream Blog]
* [http://www.rofcheck.net/bbc.shtml Rofcheck - Differences between real and fake BBC/Ice Cream]
* [http://www.myspace.com/officialbbcicecream Billionaire Boys Club/Ice Cream official MySpace]