RedPoint

WPMIXInfobox
iba =
name = RedPoint

---

caption =
type = cocktail
flaming =
brandy =
served = on the rocks
garnish =
drinkware = old
ingredients = * 0.5 oz Raspberry Sour Puss
* 6 oz Red Bull (3/4 Can)
* 1.5 oz Crown Royal
prep = Add ice to a rocks glass. Add other ingredients IN ORDER. Stir.
notes =
footnotes = : "See Redpoint for the settlement in Scotland.": "See Red point for the climbing term."

RedPoint is a mixed alcoholic beverage containing energy drink, liqueur, and whiskey. It is made by adding these ingredients in the following order:
1) 0.5 oz Raspberry Sour Puss
2) 6 oz Red Bull (3/4 can)
3) 1.5 oz Crown Royal.
For best results, serve on ice.

History

RedPoint was created in October 2006 at the I Love Rewards company retreat in Collingwood, Ontario, Canada. Here, a ‘mixology’ contest was held to develop the best tasting beverage. The winners of the contest - Rob Catalano, Jason Fisher, Zakir Hemraj and Matt Lewis-Strauch - created the RedPoint, with each ingredient representing a corporate message. Sour Puss Sour Raspberry liqueur to remember the sour days without vision, Red Bull to instill energy to achieve new goals and Crown Royal to represent the crowning achievement the company is realizing. [cite web | title = Toronto Star RedPoint Article | url = http://www.thestar.com/article/247709] RedPoint was then named as the drink of choice for I Love Rewards employees.

Present Day

Since its development, RedPoint has become the I Love Rewards corporate cocktail. Every Friday at 5:00 pm, employees gather into the RedPoint Lounge (employee company lounge) for First Round Fridays to enjoy a RedPoint in its signature glass. It has also been consumed at the end of each fiscal quarter to celebrate the achievement of corporate goals. The RedPoint lounge features the RedPoint logo above its doorway, red painted walls, a Red Bull-sponsored fridge and a couple of sectional couches to relax and unwind.
RedPoint is also enjoyed by people outside of I Love Rewards. Recently, it has been served in local bars in the downtown Toronto area.

References

* [http://www.bardrinks.ca/news_iloverewards.aspx The RedPoint in BarDrink.ca] *