- Morinaga & Company
-
Morinaga & Company, Ltd. (森永製菓株式会社 Morinaga Seika Kabushiki-gaisha) (TYO: 2201) is a confectionery company in Tokyo, Japan, in operation since August 15, 1899. Their products include candy and other confectioneries. Morinaga has Ayumi Hamasaki and Mao Asada appear in their commercials.
In 1960, the company advertised that women should give chocolates to men on Valentine's Day. This action strongly influenced the present culture of Valentine's Day in Japan. Moreover, in 2009, the company made chocolates for men to give women, which are called Gyaku-choco. (Gyaku means reverse in Japanese.)
Affiliate company
See also
External links
- (Japanese) Morinaga & Company
- (English) Morinaga & Company corporate profile
Categories:- Companies listed on the Tokyo Stock Exchange
- Food companies of Japan
- Companies based in Tokyo
- Companies established in 1899
- 1899 establishments in Japan
- Japanese company stubs
Wikimedia Foundation. 2010.
