Vitasoy

Infobox_Company
company_name = Vitasoy International Holdings Ltd.
company_
company_type = Public company
foundation = 1940
location_city = Hong Kong
location_country = China
key_people =
industry = Food & Drinks
products = Vitasoy beverage
num_employees =
revenue =
homepage = http://www.vitasoy.com

Vitasoy (zh-tp|t=維他奶|p=wéi tā nǎi) (sehk|0345) is a brand of beverages and desserts in Hong Kong. With a history of more than 60 years, it belongs to the Vitasoy International Holdings Limited based in Hong Kong.

"Vitasoy" products were centered on the high-protein soymilk drink that the company first produced. Over the years the company expanded beyond the soy drink products and started to produce a wide variety of beverages. Some of them (such as the fruit juice) were given the derivative brand name "Vita".

History

Vitasoy was founded by Dr. K. S. Lo in 1940 in Hong Kong with door-to-door delivery of the milk alternative. The company ceased operations from 1941 to 1945 during the Japanese occupation of Hong Kong. It re-emerged after the war was over.

The international expansion came in the 1980s and 1990s as soy based products found a market outside of Asia. Yvonne Lo, daughter of the founder established Vitasoy USA Inc. in 1979.

Products

Vitasoy beverages are packed in glass bottles, PET bottles, Tetrapak boxes and aluminum cans.

Following is a list of some of the products offered by Vitasoy:

* Vitasoy Soy drinks - in original, malt, coconut, melon, chocolate, taro, mocha and red bean flavours. Mint-chocolate, ginger and eggnog flavors are available seasonally.
* Vita Calci-Plus
* Premium Organic Vitasoy - Creamy, Calci Plus, Vanilla Delight and Chocolate Delight
* Vitasoy Meadow Delight
* Vitasoy Pure Soya Bean Extra drink
* Vitasoy San Sui soy milk
* Vitasoy San Sui tofu dessert - enriched, silken, firm, silken enriched, sweeten, almond
* AZUMAYA tofu - silken, firm and extra firm
* Tofu
* Juices - Lychee, sugar cane, orange, mango, blackcurrant and guava, pineapple and mango, apple
* Carbonated drinks - cola, Cream Soda, Lemon Lime and Orange
* Yin Hai Jelly Juices - Pineapple, Strawberry and Blueberry
* Vita Supreme Coffee drink
* Teas - Lemon, Honey Chrysanthemum, Chrysanthemum, Green Tea, Supericy and Herbal Tea
* Vita Light - Lemon and Chrysanthemum
* Vita Green Tea - Honey, Lemon, American Ginseng, Apple
* Vita Fresh Green Tea
* Vita Tsing Sum Zhan Tea - Sugarcane and Imperate, American Ginseng with Honey, Grapefruit Lemon, Mandarin Lemon, Green Apple with Cucumber, Mandarin with aloe and Apple and Jasmine
* Gor Yin Hai Teas - Apple, Passionfruit, lemon, peach, lychee; Icy Pink grapefruit, lemon and peach
* Vita Cha T Din - Icy Lemon, Icy Green Tea, Iced Passionfruit, Iced Apple, Iced Mango, Iced Honey Green Tea, Iced Lemon, Iced Peach
* Vita Oolong Tea -
* Distilled water -single serving bottles and water cooler bottles
* soy-based salad dressings
* mayonnaise
* desserts
* pasta and noodles
* Vitasoy Dairy - Pure Milk, Family Drink, Hi-Calcium Low Fat, Chocolate, Hi-Calcium Low Fat Chocolate
* Vita Soy UHT Milk - regular, chocolate and strawberry
* Yoghurt flavour drink
* Vitasoy San Sui Tofu Series - Dessert Tofu, Scallop Tofu and Silken Tofu
* Vitasoy Fresh Calci-Plus Series - Fibre, Oat and Calcium
* Vita Carboy Water

Facilities

* Tuen Mun, Hong Kong - boxed drinks to North America and Asia
* Shenzhen, China - for Chinese and Hong Kong markets
* Shanghai, China - for Chinese and Hong Kong markets
* Ayer, Massachusetts - for North America
* Victoria, Australia - supplying to Australia and New Zealand

External links

* [http://www.vitasoy.com Vitasoy International]
* [http://www.vitasoy.com.hk Vitasoy Hong Kong]
* [http://www.vitasoy-usa.com Vitasoy USA]