Jewcy

"Jewcy" is an online magazine and user community that also promotes Jewish theater and sells a "Jewcy"-branded range of apparel. The site was launched on November 15, 2006. [ from "Jewcy" homepage] The Guardian has described "Jewcy" as "a cultural icon" and "at the forefront of a reinvention of Jewish identity by young US Jews." [see [http://www.guardian.co.uk/usa/story/0,12271,1106720,00.html New generation finds it's hip to be Hebrew] in "The Guardian"]

"Jewcy" has attracted controversy within the Jewish community for its irreverent Jewish "lifestyle products," including t-shirts that bear the slogan "Shalom, motherfucker." [ see [http://www.jewishjournal.com/home/preview.php?id=12574 From Jew to Jewcy] in "The Jewish Journal of Greater Los Angeles"] The "New York Times" has described "Jewcy" as part of a "the Jewish Hipster movement" [ [http://select.nytimes.com/gst/abstract.html?res=F30F14FD34550C768DDDAB0994DD404482] , authorized full version at [http://www.jfunders.org/knowledgecenter/a-happy-hipster-hanukkah] ] . "Jewcy" editor-in-chief Tahl Raz has described "Jewcy" as having "the strut of a hipster, but the soul of a "tzadik". [ ibid. ] The site is often classed together with "Heeb", another Jewish magazine aimed at young US Jews.

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External links

* [http://www.jewcy.com Jewcy homepage]