Secrets and Lies (Hager)

Secrets and Lies (Hager)

Infobox Book
name = Secrets and Lies
title_orig =
translator =

image_caption =
author = Nicky Hager
illustrator =
cover_artist =
country =
language = English
series =
subject =
genre = Public relations
publisher = Craig Potton Publishing
pub_date = 1999
english_pub_date =
media_type =
pages = 286pp (paperback)
isbn = ISBN 0-908802-57-9
oclc =
preceded_by =
followed_by =

"Secrets and Lies", subtitled "the anatomy of an anti-environmental PR campaign", is a 1999 book by Nicky Hager and Bob Burton.

The book documents the public relations information put out by Timberlands West Coast Limited in order to win public support for logging of native forests on the West Coast of New Zealand.

The material is based on a large amount of documentation leaked by a staff member from the local branch of Shandwick (now Weber Shandwick Worldwide) [cite web
last = Weber Shandwick
first =
authorlink =
coauthors =
title = History
work =
publisher =
date =
url =,1217.html
format =
doi =
accessdate = 2007-05-13
] , a global public relations company, which had been hired by Timberlands to run a secret campaign against environmental groups such as Native Forest Action between 1997 and 1999.

The book describes its tactics of surveillance of meetings, monitoring the press and responding to every letter to the editor, greenwashing, the use of SLAPPs, cleaning anti-logging graffiti and blotting out campaign posters in public places, and managing to install its pro-logging educational materials into schools.

The book alleges that almost every pro-logging letter or article was organized by this campaign. [cite book|last=Hager|first=Nicky|title=Secrets and Lies|publisher=Craig Potton Publishing|location=New Zealand; Nelson|date=1999 |pages = pg11 |isbn=0-908802-57-9]

During a general Parliamentary debate in November 2006, when the book "The Hollow Men" had an injunction against its publication, the MP Gerry Brownlee said of the author and the book:

"The Hollow Men" documents behind the scenes activities of the National Party, of which Brownlee was deputy leader at the time.


External links

* [ PR watch article including large excerpts from the book] .
* [ Detailed rebuttal] of the book by [ Chris Perley] a New Zealand forestry and agriculture consultant.
* [ Wilderness Society webpage for the book]

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