- Loro Piana
Loro Piana is an Italian clothing company known for its high-end, luxury
cashmere andwool products.Originally from Trivero (textile district in the North of Italy), the Loro Piana family started as merchants of wool fabrics at the beginning of the nineteenth century. In the second half of the century the family moved its activity to Valsesia and founded the Lanificio F.lli Lora e Compagnia, followed by Lanificio di Quarona di Zignone & C. at the beginning of the 20th century.
Loro Piana was established in 1924 by Pietro Loro Piana. In the post-war period his nephew Franco took over with the great capability of knowing how to transmit to the company the love for cashmere and the dedication to quality thus permitting the company to rapidly enter the international high fashion markets.
There are 11 Loro Piana boutiques in the United States. The cities they are located in are
New York ,Americana Manhasset ,Aspen ,Boston ,Costa Mesa ,Chicago ,Dallas , Las Vegas,Short Hills, NJ ,Coral Gables, FL ,San Francisco ,Bal Harbour andPalm Beach, FL . Currently, there are plans to open another boutique in Atlanta's Buckhead, "Streets of Buckhead" district.In addition, Loro Piana is sold at Neiman Marcus throughout the United States. The company also has several stores in Hong Kong.
In 1985 the company began sponsoring Italian and international horsemen and partnered with the Italian Equestrian Sports Federation (FISE). [ [http://www.arabianbusiness.com/press_releases/detail/24773 Arabian Business] ] Loro Piana sponsors the Around the Island Race 2006 in Hong Kong.
Since 2000 Loro Piana has awarded a prize for the world’s finest bale of wool which produces just enough fabric for 50 suits. The cup is awarded to an
Australia n orNew Zealand woolgrower who produces the year's finest bale. [Australian Wool Network News, Issue #19, July 2008]References
External links
* [http://www.investhk.gov.hk/pages/1/903.html Invest in Hong Kong]
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