- MyYearbook
Infobox Website
name = MyYearbook
favicon =
caption =
url = [http://www.myyearbook.com www.myyearbook.com]
commercial =
type =social network service
registration = Yes
owner = David and Catherine Cook [http://www.myyearbook.com/press/release8/ Myyearbook.Com Launches Battles ] ]
author = David, Catherine, Dusty, and Geoff Cook
launch date =Spring Break 2005
current status = Active
revenue = $4.1 million [http://tech.yahoo.com/blogs/devlin/7486 Fast-Growing myYearbook.com Gets $4.1 Million : Dory Devlin : Yahoo! Tech ] ]myYearbook is a free Internet
social network service similar to other social networking sites.The site's user base is over 90% American, [http://www.myyearbook.com/press/release3/ Myyearbook.Com Inks Content Deal With Cliffsnotes ] ] with 75% of its new memberships from the United States and 25% from other countries. [http://www.myyearbook.com/press/release1/] myYearbook has 7.8 million members, 150 million page views, and 5 million unique visitors. U.S. Venture Partners and First Round Capital are providing the $4.1 million in funding. According to Nielsen NetRatings, myYearbook was one of the top ranked destination sites for teens ages 12 to 17 in
September 2006 .http://www.marketwire.com/mw/release_html_b1?release_id=171656]History
myYearbook was initially created by two high school students, David and Catherine Cook, and their older brother Geoff, during Spring Break of 2005. Catherine persuaded Geoff, who founded [http://www.essayedge.com/ EssayEdge.com] and [http://www.resumeedge.com/ ResumeEdge.com] from a
Harvard dorm in 1997, to invest $100,000,000 for their project. At the launch of the site in April 2005, Dave was a junior and Catherine was a sophomore at Georgetown University; the project was only activated for their school in suburbanNew Jersey , Montgomery High School. The site was inspired by the typical yearbooks sold in high schools, but was intended to not only keep records of students but also allow them to keep in contact with one another. The site slowly grew to have a user base numbering in the thousands. As with other social-networking sites, it is free to register and there are no fees for users.In November 2005, the forum Mystery of the Zenhex merged with myYearbook, adding several thousand members and more than doubling the traffic it received. Zen, the creator of Zenhex, was running low on funds and could not support Zenhex's rapidly growing member base. The increasing jump in members caused the site's servers to overload and create a series of notifications known as Database Connection Errors, or DBCEs. In order to keep Zenhex alive, Zen merged with myYearbook. After the merge, myYearbook experienced a very rapid growth rate; it grew 44% from November 2005 to December 2005 according to a Media Metrix report. [ [http://www.imediaconnection.com/content/8214.asp iMedia Connection: The Score: Crowding Out MySpace? ] ] Zenhex has remained as the forum pool for MyYearbookers & "hexxors," original members of the Mystery of the Zenhex, with varying topics and forum areas. Zenhex, though, still regards itself as its own site, and prefers to be associated separately from myYearbook. Despite this, access to the forum can only be attained by passing though many myYearbook pages, with hopes to draw people to the myyearbook part of the site as opposed to stupidity.
Features
The site has added a number of features that are commonly found on other social networking sites but use different names. The "Quizzes" and "Pimp" sections of the site contain a collection of various graphics and user-generated material that can also be used on other social networking sites.
2006
On
August 29 , myYearbook announced its content deal withCliffsNotes . The service adds free content from CliffsNotes for all MyYearbook users.On
September 26 , myYearbook announced the launch of its Pimp site, which users from various online social networks can use. [ [http://www.myyearbook.com/press/release2/ Myyearbook.Com Launches Pimp.Myyearbook.Com ] ]On
November 29 , myYearbook added a new feature, "Battles," allowing users to compete against each other and their friends.On July 2007, myYearbook changed the website's layout and added new features such as myMag and videobattles.
2008
On
April 14 , myYearbook added the new feature "Owned", which has users purchasing other users' photographs with the myYearbook currency of "lunch money".On
August 1 , myYearbook added the new feature "Games", which has users playing games and earning the myYearbook currency of "lunchmoney".Just weeks later, on
August 28 , myYearbook add the new feature "TV", which gives users the ability to watch some of their favorite shows and movies in separate clips.Locker Abuse
myYearbook gives its users the ability to upload and share music, videos, and documents with an online storage feature called My Locker. Keeping it around the school theme, you can view your friend's 'locker' and listen to their music.
In December 2005, myYearbook was down for about a half hour after locker abuse. A user by the name of Thirtysixway used the locker feature to upload
PHP files and send out masses of Email. Over 30,000 emails were sent and caused one of the servers to go down. After this incident, myYearbook filters out files that can be executed or illegal.ee also
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List of social networking websites References
External links
* [http://www.myyearbook.com Official website]
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