- Japan Ad Council
The Japan Advertising Council, commonly known as the Japan Ad Council (Japanese:公共広告機構; "Kōkyō kōkoku kikō"), is a private non-profit organization that distributes Japanese
public service announcements on behalf of various sponsors, including both non-profit organizations and government agencies. Established in1971 , it has headquarters inOsaka ,Japan , with branch offices inSapporo ,Sendai ,Tokyo ,Nagoya ,Hiroshima , Fukuoka, andNaha .Like the US counterpart, the
Ad Council , the Japan Advertising Council generally does not produce public service advertisements itself; rather, it acts as a coordinator and distributor. The Japan Advertising Council accepts requests from sponsor organizations for Japanese advertising campaigns that focus on particular social issues.To qualify, an issue must be non-partisan and have Asian and Japanese national relevance. The Japan Advertising Council then assigns each campaign to a volunteer advertising agency that produces the actual advertisements. Finally, the Japan Advertising Council distributes the finished advertisements to media outlets.
ee also
*
Ad Council
*Promotion
*Television commercial External links
* [http://www.ad-c.or.jp Japan Ad Council Japanese Site]
* [http://www.ad-c.or.jp/eng/ Japan Ad Council English Site]
Wikimedia Foundation. 2010.