Sloggi

Sloggi is a brand from the Swiss underwear company Triumph International. It is well known for female underwear despite the fact that it also produces men's underpants. Recently, Danish model Christian Thiele has done an advertisement on the new series of the male underpants line in the style of Michelangelo's statue, David.

Retailers of the brand

In the United Kingdom, where the brand is most popular, leading retailers include John Lewis. In the United States Sloggi is slowly beginning to establish itself with increasing retailers offering its collections. Additionally, Sloggi was introduced in 2007 in Asia.

Trivia

* To meet demand for Sloggi underwear in 2006, 812,000 kilometres of raw threads are processed every 60 minutes. This is the distance from the earth to the moon and back.

* The area the size of a football pitch worth of cotton is used every 84 minutes.

* In 2006 the annual production of Sloggi weighed 3,300 tons, the weight of 18 jumbo Jet airliners.

External links

* [http://www.sloggi.com Sloggi Official Website]