- Jos. Louis
Infobox Brand
logo=
name=Jos. Louis
type=
currentowner=Vachon Inc. a division ofSaputo inc.
origin=flagcountry|Canada
dicontinued=
related=
markets= flagcountry|Canadaflagcountry|USA
previousowners=Arcade Vachon and his wife Rose-Anna Giroux
later bought by Saputo Inc.
trademarkregistrations=
website=http://www.vachon.com/Jos. Louis are a plastic wrapped
dessert consisting of two chocolatesponge cake rounds with a cream filling in between, within a milkchocolate shell. They resemble a chocolate version of theMay West dessert.Origin
The Jos. Louis was created by the formerly family-owned
French Canadian businessVachon Inc. The company was later acquired by Saputo Inc. The Vachon brand is, as with every original Vachon product, still visible on Jos. Louis packaging.Arcade Vachon and his wife Rose-Anna Giroux bought a bakery in 1923, selling bread in the area of Sainte-Marie-de-Beauce, Quebec, and then began producing cakes in 1928.cite web |date=2007 | url = http://www.vachon.com/historique.php?lg=en&annee=1920| title = History - 20s| format = HTML | publisher = vachon| accessdate = 2007-07-23 | last= ] After a swift period of sales expansion, the family's products became well known in
Quebec and many parts ofEnglish Canada . The cake was named after the founders' two sons, Joseph and Louis.Variations
The Jos. Louis is also available in a 30 grams half moon shape, called the 1/2 Jos. Louis. The Jos. Louis is also made in a bar shape version called the Jos. Louis choco-vanilla bar. The bar contains the normal cream filling found in the jos. Louis and also has a chocolate filling, the bar weighs 53 grams. The "Half Moon" cake produced by Vachon is essentially a Jos. Louis, but has a smaller portion size of 51 grams. Many people call it the half "loon" moon, due to the packaging which has the fraction 1/2 beside both the words lune, and moon (French and English, respectively). The Half Moon is available in either chocolate or vanilla flavours.
A Super Jos. Louis exists in individual format only, that increases the portion size from 68g to 100 grams. It has two layers of cream filing.
In 2006,
Entenmann's began distributing a duplicate of the Half Moon in America, with Enten-Mini's Chocolate Half Rounds.The Jos. Louis is now available in 100 calorie individual packages, with 16 individual packages in a box.
External links
* [http://www.vachon.com/ Vachon]
References
Wikimedia Foundation. 2010.
