- Natasha Trenev
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Natasha Trenev is the founder of Natren. She is also a microbiologist, author, expert on probiotics, consultant and health activist. She hosts two radio programs, namely The Power of Health Radio Show and The Power of Health TV Show[1]
Natasha is widely credited for having popularized probiotics in the US, and helped establishment the probiotics category in North America, Australia, England, Holland and Belgium[2]
Contents
Early life
Natasha Trenev moved from Yugoslavia to the US with her parents in the 1950s when she was eight. Natasha graduated from UCLA and worked in the family business, Continental Culture Specialists, till 1970[3]
Natasha married Yordan Trenev and together they have a daughter Adrianna.
Natren Inc
Natasha and Yordan Trenev foundered Natren Inc. in 1982. The company is located in Westlake Village, California and housed in its own pharmaceutical grade building .[4]
In establishing Natren, Natasha put to commercial use her centuries of family history where they manufactured and supplied yogurt to the royal family of King Peter II of Yugoslavia.
Natren Inc. manufactures a range of probiotic products for people of all ages, including children. The company also manufactures a few probiotic beauty care products .[5]
Natren’s most popular products include:
- Healthy Trinity – which contain 30 billion colony forming units (cfu) per capsule
- Healthy Tummy - chewable wafers which contain 1 billion cfu of Lactobacillus bulgaricus super strain and LB-51 per wafer
- Gastro-pH - contains 1 billion cfu of Lactobacillus bulgaricus and LB-51 super strain in every two wafers
- Life Start - contains Bifidobacterium infantis and is meant for infants
- Gy-Na-Tren
All of Natren's products are manufactured through their proprietary Trenev Process where an oil matrix delivery system micro-enrobes bacteria in oxygen-free sunflower oil and ensures the quality and potency of live bacteria in their products.
Accomplishments
- Authored Dairy Standards for liquid yogurt adopted by California Department of Agriculture, 1969
- Authored Probiotic Standards adopted by National Nutritional Foods Association, July 1989
- Established National Standards for Probiotics read into The Congressional Record, 1995
References
Categories:- Living people
- University of California, Los Angeles alumni
- American microbiologists
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