Mor Furniture

Mor Furniture

Mor Furniture for Less.jpgMor Furniture is an American furniture retail chain based in San Diego, California.

Contents

Overview

Mor Furniture for Less is an American furniture retailer, based in San Diego, Caifornia. Mor Furniture for Less is currently one of the largest furniture retailers[1] in the United States as of 2010.[2] The company owns and operates 21 stores and 10 warehouses in 7 states, including California, Washington, Oregon, Idaho, Nevada, Arizona and New Mexico.[3]

History

The company started in 1977 when Richard Haux, Sr. opened a small waterbed store in San Diego, California. At the time, Waterbeds were popular and the company quickly grew into a leading Waterbed retailer in locations throughout San Diego County.

In 1983 the company grew and opened locations in Spokane, Washington, followed by Portland, Oregon in 1984. By 1987, there were stores located in San Diego, Portland, Spokane, and Seattle, Washington under the direction of Richard Haux, Sr. and Robert Kelley.

Throughout the 1990’s, Mor Furniture for Less was known as Superstores of America[4] with stores under the name Bedroom Superstore. At the time, the company sold only bedroom furniture and mattresses in select cities in Washington, Oregon, and California, including Bakersfield. Later, the company added a living room furniture store called America’s Sofa Super Store.

In the year 2000, Superstores of America became Mor Furniture for Less, Inc. and converted its showrooms to include Bedroom, Living Room, Dining Room and Kid’s Room furniture.

Today, Mor Furniture for Less is owned and operated by Richard Haux Sr and Richard Haux Jr, CEO, in addition to Senior Management including Robert Kelley, Vice President of Marketing, Harold Linebarger, Vice President of Sales and Matt Tranchina, CFO.

Locations

As of 2011, Mor Furniture for Less was the 30th largest furniture retailer in the United States, up from #33 in 2009[5] in the nation’s largest furniture retailers, an increase from #39[6] in 2008, according to Furniture Today. In December 2009, Mor Furniture for Less signed one of the biggest industrial leases[7] in San Diego County for its furniture warehouse.

In 2010, Mor Furniture for Less added 6 new stores[8] and another in 2011[9] becaming the largest bedroom, living room and dining room furniture company in the Western United States, with locations in: Albuquerque, New Mexico, Avondale, Arizona, Bakersfield, California, Boise, Idaho, El Cajon, California, Fresno, California, Glendale, Arizona, Mesa, Arizona, Murrieta, California, National City, California, Phoenix, Arizona, Portland, Oregon (2), Reno, Nevada, Riverside, California, San Diego, California, San Marcos, California, Seattle, Washington, Spokane, Washington, Tempe, Arizona and Tigard, Oregon. Don Smith - Marketing Manager

Awards

In 2010, San Diego Union-Tribune readers voted Mor Furniture for Less Best Furniture Store[10] and Best Mattress Store.[11]

References

  1. ^ [Furniture Today. December 21, 2009
  2. ^ [The Press Enterprise. April 30, 2010
  3. ^ The Tigard Times. MOR Furniture to move into vacant Tigard ‘big box’
  4. ^ [Furniture today. http://www.furnituretoday.com/article/441282-Changing_cast_in_Top_100.php 12-21-09]
  5. ^ Who's who among the leading stores. Furniture Today, May 25, 2009, p. 26.
  6. ^ Who's who among the leading stores. Furniture Today, May 26, 2008, p. 26.
  7. ^ Howard, Bob. Mor Furniture Signs Largest Industrial Lease. December 30, 2009
  8. ^ [Mor Furniture in Riverside. [1]
  9. ^ [Retail, dining selections growing in National City. [2]
  10. ^ San Diego Union-Tribune Best Local Furniture. August, 2010
  11. ^ San Diego Union-Tribune Best Mattress Store. August, 2010

External links


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