Media Logic

Media Logic
Media Logic INC
Type Incorporated
Industry Marketing
Advertising
Founded Albany, New York (1984 (1984))
Founder(s) David Schultz
Headquarters Albany, New York, United States
Area served United States
Key people David Schultz (Founder & President)
Ronald Ladouceur (First Senior VP/Executive Creative Director)
Suzanne Gunther (Senior VP of Business Development)
Randy Burge Senior VP/Group Director
Christina Smith (Senior VP/Group Director)
Products Brand Amp
Zeitgeist & Coffee
Integrated CCM
Social Juice Promotions
Mine & Dine
Revenue increase US$ 63 million (2008)</small[1]
Employees 90 [2]
Website Media Logic Inc

Media Logic INC is a Marketing, Promotions and Advertising firm located in Albany, New York that specializes in Brand management through both Traditional and New media.

History

Founded in 1984 by David Schultz, Media Logic INC began turning a profit in 1991, and has been profitable every year since.[3]

In 2007 Media Logic INC entered into a partnership with Omniture Inc., a provider of online business optimization software.[4]

Products

  • BrandAmp helps companies brand themselves to be "conversation ready".
  • Zeitgeist & Coffee manages a company's online social network campaign.
  • Integrated CCM serves to assist companies attract and win new clients and partners.
  • Social Juice Promotions is software that creates applications for social network sites.
  • Mine & Dine manages data and information for several targeted marketing campaigns.

References

  1. ^ "Media Logic Named 'One of the Best Places to Work' by The Business Review". HR.com. 2008-11-24. http://www.hr.com/SITEFORUM?&t=/Default/gateway&i=1116423256281&application=story&active=no&ParentID=1194370464544&StoryID=1228154447354&xref=http%3A//www.google.com/search%3Fhl%3Den%26client%3Dfirefox-a%26rls%3Dorg.mozilla%3Aen-US%3Aofficial%26q%3Dmedia+logic+inc%26start%3D90%26sa%3DN. 
  2. ^ Barbara Pinckney (2004-04-16). "Media Logic's new digs will accommodate growth". The Business Review. http://www.bizjournals.com/albany/stories/2004/04/19/story8.html. 
  3. ^ Barbara Pinckney (2008-04-08). "Media Logic says sharing financial data with employees boosts bottom line". The Business Review. http://www.bizjournals.com/albany/stories/2008/04/21/smallb1.html. 
  4. ^ Melissa Campanelli (2007-03-21). "Media Logic partners with Omniture for Web analytics". DMNews. http://www.dmnews.com/media-logic-partners-with-omniture-for-web-analytics/article/94923/. 

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