Door Number 3

Door Number 3

Type	Private
Industry	Advertising
Headquarters	Austin, Texas
Key people	M.P. Mueller, President Prentice Howe: Senior Vice President, Executive Creative Director Suzanne Kyba: Vice President, Brand Strategy Tim Smith: Director of Business Development Mary Kelley Michel, Director of Media
Services	Strategic Planning, Advertising, Design, Branding, Interactive, Motion and Sound Design, Online, Exhibits and Events, Media Planning and Buying, Guerilla and Alternative Media, Buzz Generation, Consulting, Product Naming, Social Media
Website	dn3austin.com

Door Number 3 is a full service advertising agency located in Austin, Texas, United States.

In 2009 the agency was voted one of 20 best small companies to work for in Central Texas by the Austin Business Journal.^[1]

Clients

Door Number 3 clients include: American Bank, Austin Humane Society, The Blood Center of Central Texas, Dallas Stars Hockey, Dallas/Fort Worth Area Tourism Council, Austin Habitat for Humanity, The Alamo, Cirrus Logic, Texas.gov, the University of Wyoming, The University of Texas at Austin Center for Lifelong Engineering Education, Marble Falls Tourism, Highland Lakes / Burnet County Tourism, and the Horseshoe Bay Resort.

Notable Campaigns

The Blood Center of Central Texas

Door Number 3's campaign for The Blood Center of Central Texas been covered by Austin American-Statesman^[2] and the New York Times.^[3] AdWeek and AdFreak both featured Door Number 3’s work for The Blood Center of Central Texas as the Ad of the Day.^[4][5]

CEDRA Clinical Research

Door Number 3’s viral marketing campaign officially launched on September 24, 2008.^[6] In 2009 the website, GetYourDrugOn.com was nominated for a Webby Award. It was also highlighted by AdWeek as an Ad of the Day.^[7]

Dallas Stars

Door Number 3’s “Come Into the Cold” campaign played off on the roughness of hockey compared to other sports, which gained media attention from a variety of media outlets.^[8]

South by Southwest

For five years, Door Number 3’s blog has covered the emerging trends, technologies, and strategies of marketers at South by Southwest, an annual music, film, and interactive festival held every spring in Austin. In 2009, Door Number 3 partnered with Brandweek for the festival, blogging the festival for BrandFreak.^[9] In 2011, Door Number 3 partnered with Entrepreneur to cover the festival.

Recent Recognitions

• 2009 Silver Addy Micro or Mini Site for CEDRA Clinical Research ^[10]
• 2009 Bronze Addy Mixed Media Local Consumer for American Bank of Texas^[10]
• 2009 Bronze Addy Mixed Media National Consumer for American Bank of Texas^[10]
• 2009 Webby Award, People’s Voice for CEDRA Clinical Research^[11]
• 2009 AdWeek Ad of the Day for The Blood Center of Central Texas ^[4]
• 2008 Communication Arts 50th Anniversary Issue, Campaign for Marfa Texas^[12]
• 2008 Ad Freak Ad of the Day for The Blood Center of Central Texas^[5]
• 2008 Adweek Ad of the Day for CEDRA Clinical Research ^[7]

References

1. ^ "Best Places to Work 2009: Shermco Industries," Austin Business Journal [1]
2. ^ "Quirky ad campaign draws more donors to blood center, "Austin American Statesman [2]
3. ^ "Don't Dial 'M' for Murder, Type 'A' for Altruistic," New York Times [3]
4. ^ ^{a b} "The Blood Center of Central Texas: Elevator" Adweek
5. ^ ^{a b} "Give blood, and be slightly less of a bastard" AdFreak
6. ^ "Cedra prepares for official launch of drug site" PRWeek
7. ^ ^{a b} "Cedra: Get Your Drug On" Adweek
8. ^ "Stars billboard makes light of NBA referee scandal" ESPN
9. ^ [4]
10. ^ ^{a b c} "Austin Addys 2009"
11. ^ "Webby Nominees"
12. ^ "Welcome to Marfa, Texas: It's Out There Ad campaign" Communication Arts [5]