WMAG

Infobox Radio station


name = WMAG
airdate = 1982
frequency = 99.5 MHZ HD Radio
HD1: Adult Contemporary
HD2: Smooth Jazz
city = High Point, North Carolina
area = Piedmont Triad
Greensboro
High Point
Winston-Salem
format = Adult Contemporary
owner = Clear Channel Communications
erp = 100,000 Watts
branding = "99.5 WMAG"
slogan = "The Best Variety of Yesterday and Today"
class = C
haat = 456 meters
facility_id = 73258
coordinates = coord|35|52|13|N|79|50|25|W|type:landmark
sister_stations = WGBT, WMKS, WTQR, WVBZ
webcast = [http://www.wmagradio.com/pages/streaming-hd1-hd2.html Listen Live]
website = http://www.wmagradio.com
callsign_meaning = W MAGic |

WMAG is an Adult Contemporary music formatted radio station licensed to High Point, North Carolina and serves the Piedmont Triad region, including Greensboro and Winston-Salem. The Clear Channel Communications outlet broadcasts at 99.5 MHz with an ERP of 100 kW.

History

The precursor to this station signed on in the late 1940s as WMFR-FM 97.7, a sister station of High Point's 1230 WMFR (We Make Furniture Right) or as some called it, We Make Frank Rich in recognition of the owner (Frank S. Lambeth). WMFR-FM later moved to 99.5.

In 1982, WMFR-FM was purchased by Voyager Communications and upgraded their facilities, becoming adult contemporary WMAG "Magic 99.5"http://www.geocities.com/rdurw/wmag.html, Retrieved on 2008/09/18.] . During the 1980s and early 90s the station's competitors in the adult contemporary format were WWWB and WMQX [Leigh Pressley, "WMQX Changes Name, Attracts New Listeners," "Greensboro News & Record", August 18, 1991.] [http://www.geocities.com/rdurw/wmqx.html, Retrieved on 2008/09/18.] . In later years, "Magic 99.5" repositioned to soft rock and dropped the "Magic" handle in favor of just the call sign. Voyager Broadcasting sold WMAG in the early 1990s to what would become AMFM Broadcasting. In 1999, Clear Channel Worldwide acquired the station. Their original transmitter, still used by 1230 WMFR, is visible atop The Radio Building on Main St in downtown High Point.

WMAG's massive signal can be received as far as Hickory, NC to the west; Raleigh, NC to the east; Fayetteville, NC and Charlotte, NC to the south; and past Martinsville, VA to the north.

References

External links

* [http://www.geocities.com/rdurw/wmag.html WMAG profile on RDU RadioWaves]
* [http://www.radiobuilding.com Radio Building website]
*fmq|WMAG
*fml|WMAG
*FMARB|WMAG