- Snuggle
Snuggle is the brand name of a
fabric softener sold byUnilever in theUnited States andCanada . It features ateddy bear (named the Snuggle Bear) as itsmascot . The product is available in sheets or liquid (in concentrate and non-concentrate forms).Mascot
Since 1983, the Snuggle Bear has been Unilever's mascot for its Snuggle line of fabric softener. The puppet was created by
Kermit Love , the creator of the costume ofBig Bird andSnuffleupagus fromSesame Street . The voice was originally provided byCorinne Orr . In a 2006 radio interview,Micky Dolenz stated that he is the current voice of Snuggle. [ [http://www.timetravelispossible.com/ourradioprograms.html Welcome to...Time Travel Is Possible ] ]Recalls
In 2001, 150,000 Snuggle "Teeny Bean Bears" included with the sales of the product were recalled because the pom-pom of their night caps could detach and pose a
choking hazard to babies and toddlers. [ [http://www.cpsc.gov/CPSCPUB/PREREL/prhtml01/01146.html Snuggle® Teeny Bean Bears Included with Fabric Softener Recalled by Unilever Home and Personal Care USA ] ]In 2002, 4 million stuffed bears distributed with Snuggle fabric softener were recalled when they too were determined to form a choking hazard to small children, because the eyes and nose could come off. [ [http://www.cpsc.gov/cpscpub/prerel/prhtml02/02105.html Unilever Recalls Plush Snuggle® Bears ] ]
In popular culture
A parody of the Snuggle Bear appears in commercials for the action game "
BattleTanx ". It opens like a typical Snuggle commercial when Snuggle notices a tank coming toward his house, and leaps out of the way when the laundry room he's in is demolished. He is then shown being chased by the tank through the fields, missing an ear and an arm; the tank fires a bomb in front of him and his arm catches fire. In the end, he is shown burnt and run over, coughing up a piece of cotton. Another commercial continues the story, showing the damaged Snuggle being rebuilt with mechanical parts in his body by scientists and trained like a "meta-bear", only to be hit by the tank again.Another parody of Snuggle appears in the "
Robot Chicken " episode "Massage Chair ", named "Cuddles". Cuddles appears in a man's laundry room to promote his fabric softner, when the man takes to his softness andrape s him in his bathroom twice. Cuddles appears different to Snuggle in that his head is slightly more plump, his snout yellow.Internationally
The brand name "Snuggle" is not used globally. Here are the brand names for some larger countries in which the product is sold:
*Austria : Kuschelweich
*Belgium : Robijn
*Brazil : Fofo
*China : 熊寶貝
*Denmark : Snuggle (previously "Bamseline")
*France : Cajoline
*Germany : Kuschelweich
*Greece : Cajoline
*Hungary : Coccolino
*Italy : Coccolino
*Japan :ファーファ(Fa-fa)
*Netherlands : Robijn
*Romania : Coccolino
*Spain : Mimosín
*Turkey : Yumoş
*United States : SnuggleReferences
External links
* [http://www.snuggle.com/products/index.html Snuggle Product Page] (U.S.)
* [http://www.snuggle.ca/ Snuggle Product Page] (Canada)snuggle is a great fabric softener. it makes me feel warm and tingily inside.
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