Infobox Company
company_name =volcom
foundation = 1991
company_type = Public (nasdaq|VLCM}
key_people = Richard "Wooly" Woolcott, Founder, CEO
Douglas P. Collier, CFO
Jason W. Steris, COO
Troy C. Eckert, VP Marketing
Tom D. Ruiz, SVP Sales
Mitch Kuipers, CSVP Sales,Lloyd Norstedt, Distribution
industry = Apparel and Consumer Goods
revenue = US$180.5 million profit (TTM 2Q2006)
operating_income = US$41.4 million profit (TTM 2Q2006)
(22.8% operating margin)
net_income = US$26.3 million profit (TTM 2Q2006)
(14.61% profit margin)
num_employees = 181 (31 December 2005)
homepage = [http://www.volcom.com/ www.volcom.com]

Volcom is a clothing manufacturer. It is based in Costa Mesa, CA founded in 1991 as Stone Boardwear, Inc. by Richard "Wooly" Woolcott and Tucker "T-Dawg" Hall. The company caters to the surfing, skateboarding, snowboarding markets, born out of the founders' own experiences with these sports. In April 2005, the Company changed its name to Volcom, Inc. On June 29, 2005, Volcom Inc. made an initial public offering on NASDAQ, pricing 4.69 million shares at $19 a share and raising $89 million. The underwriters of the IPO were Wachovia Securities, D.A. Davidson and Piper Jaffray.Volcom is known for its elaborate uses of the "stone" logo pictured on the right and its "Youth Against Establishment" motto. It is also actively involved in a campaign that it calls "Let the Kids Ride Free." The Volcom "stone" logo was created by Eli Kramer.

Volcom's record label is called Volcom Entertainment.

In early 2008, Volcom made its first acquisition, taking ownership of sunglasses brand Electric Visual. Transworld Business's Joshua Hunter reported on January 16th 2008 that "The oldest rumor in the industry came to fruition in the early hours of the morning as news hit the wire that Volcom, Inc. has reached an agreement with Electric Visual to acquire the brand for $25.25 Million in cash upon closing of the deal."

Featured Artists

Since 1995 Volcom has provided a platform for aspiring artists to express themselves through the 'Featured Artists' line of products. In addition to t-shirts the line includes accessories such as hats, wallets and belts as well as board-shorts, sweatshirts and woven/knit shirts.


Ethan F. Anderson, Neil Clemmons Harrison, Mike Mailman, Marty Jimenez, Ryan Immegart, Ben Brough (33), Peanut (EE Chuan), Scott Stamnes (RIP), Jeff Anderson (RIP), Spazmat, RT, Ryan Hitzel, Mike Aho, Hovin Wang, Mike Zepeda, Emily Hoy, Elvis Segarich, Tom Contreras, Mark Appleyard, Jamie Lynn, Ozzie Wright, Mike Parillo, Carl Smith, Harry Daily, Dashenka Prochazka, Todd Bratrud, Matt French, Michael Sieben, Shawn Barron, Haculla, Juan Jose Heredia, Jamie Heinrich, Gavin Beschen, Remy Stratton, Steve Stratton, Jose Cerda, Ian Parnell, Tim Frager, Ryno, Jason Carrougher, Steve Martin, Dan Overton, Mel Kadel, Travis Millard, Sticky, Devon Green, Curtis Kulig, Scottie Daniels, Matt Dove, Tony Lobro, Kenton Parker, Mitch Froelich, Dillon Froelich


Volcom also has a entertainment company. Inlcuding bands like Valient Thorr, ASG, Single Frame and more.


Volcom has several retail locations. The first store was opened on November 23, 2002 and is located in Los Angeles on 126 La Brea [http://www.transworldsnowboarding.com/twbiz/industrynews/article/0,21214,707267,00.html] , with 2 additional stores opened in 2006 in San Diego and Santa Barbara. Two stores are located in Lahaina, Maui: in the Lahaina Center and in Whaler's Village (Ka'anapali beach). One store is located in Hossegor, France, near Volcom Europe's head offices. Full list below.

Locations Inside the U.S. Locations Outside the U.S.
Los Angeles, CA Kuta (Bali), Indonesia
San Diego, CA Tokyo, Japan
Santa Barbara, CA Durban, South Africa
Lahaina (Maui), HI Hossegor, France
Whalers Village (Maui), HI Sao Paulo, Brasil
Berkeley, CA Mexico City, Mexico
Boulder, CO
Soho, NY


Volcom sponsors skateboarders, surfers, and snowboarders.



Geoff Rowley, Rune Glifberg, Aiden Van de Mortel, Mark Appleyard, Dustin Dollin, Caswell Berry, Ryan Sheckler, Lyn-z Adams Hawkins, Darrell Stanton, Javier Sarmiento, Dennis Busenitz, Aaron Suski, Jake Duncombe, Nick Dompierre, Lewis Marnell, Danilo Cerezini, Josh Stogner, Lloyd Norstedt, Kim Haux, Karly Goldade, Matt English

Grant Taylor, Shane Cross, Collin Provost, Angel Ramirez, Chima Ferguson, Brandon Westgate, Taylor Smith, Nick Trapasso, Elizabeth Nitu, Louie Lopez, Luan de Oliveira, Filipe Ortiz, Seane Price, Austin Hopp.

Dave Gravette, Lauren Perkins, Willy Akers,Austin Dobleman, Mason Huggins, Marky Clements, Morgan Burgess, John Reynolds, Will Marshall, Lance Leisher, Derek Simon,Ben Krahn, Jared Huss.

Alain Goikoetxea, Roberto Aleman, Luy-Pa Sin, Juergen Horrwarth, Chris Pfanner, Ivan Rivado, Charles Collet, Willow, Helder Lima, Peter Molek, Axel Cruysberghs, Fabien Verhagen, Andi Welther, Eniz Fazilov, Ben Raemers, Kris Vile.

Chris Wood,Jake Elliott, James Carter, Jack Fardell, Shane Azar, Joe Pease, Keiran Reilly, Jarrad Vanny

Ricardo Oliveira Porva (BRA), Martin Jurasek, Chris Ault (GBR), Div Adam (GBR), Miguel Castro Fonseca.


Bruce Irons, Dean Morrison, Ozzie Wright, Matt Peters, Gavin Beschen, Mike Morrissey, Nate Tyler, Alex Gray, Petia Blume, Shawn Barron, Randy Bonds, Dave Wassel, Jay Quinn, Tyler Smith, Bol, Gony Zubizarreta, Derek Dunfee, Marcelo Trekinho, Kyle Garson, Tom Dosland, Marcus Hickman,Austin Dobleman, Kilian Garland, Claire Bevilacqua, Sarah Hoffert, Dusty Payne, Andrew Doheny, Ezekiel Lau, Blake Jones, Andrew Apostolopoulos,Coco Ho, Quincy Davis, Chris Rose, and Sanoe Lake, Marc Anunta, Brian Fallman, Matt Johnson, Cortney Brown,Austin Dobleman, Brice Pinkowski


Terje Haakonsen, Shaun White, Gigi Ruf, Petia Blume, Elena Hight, Bjorn Leines, Wille Yli-luoma, Joel Mahaffey,jake elliott, james carter, Shon Thomas, Erik Leines, Jamie Lynn, Bryan Iguchi, Seth Huot, Micah Mcginnity, Janna Meyen,Danny Kass, Travis Rice, Cheryl Maas, Eero Niemela, Mike Price, Mark Landvik, Chris Demolski, Chris Smith, Rickey Gammons, Sean Martinez, Justin Lavoie, Mike Hawk, Austin Dobleman,Zak Stone


"Dawn of the Stone Age"

(DVD) - Cartoon 2007

Featuring Bruce Irons, Dean Morrison, Ozzie Wright, Shawn Barron, Gavin Beschen, Kaiborg, Johnny Stone and Caveman.

Lets Live

(DVD) - Skateboarding 2007

Life viewed from down under through the eyes of Shane Cross, Dustin Dollin, Jake Duncombe, Lewis Marnell, Chima Ferguson, Chris Wood, Joe Pease and Shane Azar throwing down with Mark Appleyard, Rune Glifberg, Darrell Stanton, Nick Trapasso and other Volcom mates.

Escramble Download Project

(DVD) - Snowboarding 2007

The Dawn of the Stone-Age (DVD) - Surf 2007
An animated film based on a few of Volcom’s pro surfers and a few colorful characters, “The Dawn of the Stone Age” is a journey through space and time.


(DVD) - Snowboarding 2006

Creepy Fingers

(DVD) - Surf 2006
Bruce Irons, Ozzie Wright, Dean Morrison, Gavin Beschen, Bol, Mike Morrissey, Nate Tyler, Jay Quinn, Alex Gray, Kilian Garland, Dusty Payne, Aron Gieger, Super Grom Andrew Doheny, catherine macinnes and more.

The Bruce Movie

(DVD) - Surf 2005
Shot entirely on 16mm, Super 8 and 35mm movie film, "The Bruce Movie" is an in-depth look at one of the most renowned surfers on the planet: Bruce Irons. Some have described Bruce as, "A freak", "Unpredictably spontaneous", "Explosive" and "The deadliest guy on tour". Bruce's uncanny tube riding ability and high flying aerial attack will leave you awestruck. Along his path, Bruce has won surfing's most prestigious event: The Eddie Aikau Big Wave Invitational.

Chichagof - The Hook

(DVD) - Skateboarding 2004
Chichagof features the Volcom skate team being filmed on location all around the world. The movie features the skating of Geoff Rowley, Mark Appleyard, Rune Glifberg, Dustin Dollin, and many more. Click the details link for more info on what the Special Edition includes.


(DVD) - Surf 2004
KNIFE! the movie is a raw action comedy, written and directed by Jamie Heinrich and Joseph Whitmarsh, Starring artists and professional surfers Ozzie Wright, Noah Johnson, Ben Brough, and other

Big Youth Happening Two

(DVD) - Snowboarding 2003

Football Shmootball

(DVD) - Surf 2002

Luminous Llama

- Snow 2001

One Hundred And Fifty Six Tricks

- Surf 2001

Computer Body

- Surf 2000

Magna Plasm

- Surf 1998

Freedom Wig

- Skate 1997

toney Baloney

- Surf 1995

ubjekt Haakonsen

- Snowboarding 1996

The Garden

- Snowboarding 1994

Alive We Ride

- Skate Surf Snow 1993


"Let the Kids Ride Free" (better known as L.T.K.R.F.) is a grassroots effort started by Volcom to make skateboarding, surfing and snowboarding competitions free. It is a way to give back to the community and for kids who don't have their own money or sponsors to be able to ride and compete in an environment that is "more like a gathering." [ [http://www.volcom.com/ltkrf/index.asp Volcom | Youth Against Establishment ] ]


External links

* [http://www.volcom.com/ Volcom | Youth Against Establishment]
* [http://www.productdose.com/wiki/Volcom Volcom Consumer Profile]

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