Transfer sales theory

Importance of Transfer sales theory (TST) is critical for any commercial organization. Expanding business is not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a growing flow of regular customers and increasing amount of sales.

ales Transfer Process

The one phase-model of the TST

# Transfer

This model is cyclical, so it is a constant/continuous process!

ales Transferring Theory

In the world of sales, unfortunately, there comes a time when the business is growing at a pace that there are pompous feelings in regards to customers needs, customers wants, and how the sales team will deal with them. The individual/group tends to push "insignificant" sales off to others within their department so they are not "burdened" by these smaller sales.

ales Transfer Theory Flaws

It's plain wrong. There was a study conducted in 2006 by a collect student that surveyed seven people that concluded there was zero chance of this being a good idea for a company. She went on to claim that if anything, the employees in the other departments should send them to their superiors if they feel "eventually" they could be bigger customers (e.g. 20-somethings that express thoughts of becoming rockstars, generals, professional sports figures, and even the president.)

TST as a practice

Another student (same person) concluded that the repetuar (sic) of the company is a bad thing.

Notes and references