FilmCrave

FilmCrave is an online movie social network that allows users to write movie reviews, share movie lists, watch trailers and interact with other members. Their unique way of allowing users to create and share movie lists and reviews has allowed FilmCrave to carve out a niche amongst other movie websites.

FilmCrave calls their site "more addicting than ever" by providing more movie trailers, movie lists and more ways of interacting with other members. [ [http://www.newswiretoday.com/news/31469/ Newswiretoday ImaJAN Media Press Release 3/18/08] ]

History

Founded by three college friends in February 2007, the site was launched in August 2007.. The original concept was called take2review.com and was supposed to enable the friends to get their reviews posted on Rotten Tomatoes. FilmCrave is privately owned and funded by ImaJAN Media LLC, Missouri.

Movie Rankings/Lists

FilmCrave’s users rate movies on a 0.5 – 4 star scale. These ratings play a significant role on the website to help determine the overall "rankings" of movies. Along with ratings users can add movies to movie lists such as the "Top Movies of All time" and "Top Action Films". Movies that users place on these lists are figured into FilmCrave’s "Top Movie" lists which can be filtered by both year and by genre.

The exact formula is not published on the website, however it is disclosed on FilmCrave that it each movie in the database is given a unique ranking that is compiled daily. [ [http://filmcrave.com/list_top_movie.php/ Filmcrave.com - Top 100 Movies accessed 04/05/08] ]

Awards

In December 2007 FilmCrave was awarded Mashable's Open Web Awards: Judge's Choice for the Best Niche and Miscellaneous Social Networks of 2007. [ [http://mashable.com/2007/12/20/open-web-awards-judges-choice/ mashable.com 12/20/07] ] Over 30 blog owners voted for the winners of each category, other winners included: Facebook, ESPN, Twitter and youtube.

Partners

Filmcrave has partnerships with Amazon, Moviegoods, and matchmine. They were one of only three websites to partner with matchmine to test their media recommendation software. [ [http://www.networkworld.com/video/092507ct-matchmine.html Network World] ] Filmcrave's partnership with matchmine allows FilmCrave users to see movie recommendations as well as take their movie ratings to other sites that may partner with matchmine in the future. This enables users to participate on one website and then pick up where they left of on another website. [ [http://www.boston.com/business/markets/articles/2007/09/21/kraft_group_investing_10m_in_a_net_start_up_matchmine/ Boston.com September 21, 2007] ]

References