Juiceman Juicer

Juiceman Juicer

The Juiceman Juicer was one of the first products and brands to be sold and built through the infomercial format [ [http://pacific.bizjournals.com/pacific/stories/1997/12/22/story1.html Shintani signs national infomercial deal - Pacific Business News (Honolulu): ] ] . The Juiceman show featured energetic pitch man Jay Kordich. Owned by infomercial producer, Rick Cesari [ [http://seattle.bizjournals.com/seattle/stories/1997/11/03/focus15.html CRTV wrote the book on infomercials - Puget Sound Business Journal (Seattle): ] ] , the Juiceman was sold to Salton, Inc. who continues to market the product.

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  • Rick Cesari — has been responsible for many successful infomercial campaigns. Under his direction, his agency, Cesari Direct produced campaigns for OxiClean, George Foreman Grill, Sonicare, Rug Doctor, Eagle One, and for his own company, the Juiceman… …   Wikipedia

  • Cesari Direct — (formerly known as CRTV) is a direct response television (DRTV) advertising agency located in Seattle, Washington [ [http://www.thedrma.com/drma/article/articleDetail.jsp?id=453789 sk= date= pageID=4 DR Delivers a Deep Clean for Rug Doctor DRMA ] …   Wikipedia

  • Jay Kordich — (born August 26, 1923), is an American health advocate.In 1948, Kordich contracted bladder cancer at twenty five. A football star at University of Southern California, Kordich travelled across the United States to New York City to be treated by… …   Wikipedia

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