- William Rast
William Rast is a
Los Angeles, California based clothing company founded byJustin Timberlake andTrace Ayala most known for their premium jeans.On October 17, 2006 Justin Timberlake and Trace Ayala put on their first fashion show to launch their new William Rast clothing line. The label also produces other clothing items such as jackets and tops.
William Rast name
The name "William Rast" is a combination of Timberlake's and Ayala's grandfather's names.
Brand
William Rast has been worn by many socialites, celebrities and elites including
Cameron Diaz ,Paris Hilton ,JC Chasez , Eve,Michelle Trachtenberg ,Patrick Dempsey ,Wilmer Valderrama ,Eddie Murphy and many more.William Rast denim has a signature embroidery on the back pockets that looks like a "V" with a slash across it.
William Rast Jeans can be seen on almost every episode of CW's
Privileged worn byJoanna Garcia , who is also dating co-founder Trace Ayala.Webshorts / Trailers
Throughout the month of September, Timberlake has been starring as the fictional William Rast alongside supermodel
Erin Wasson in a series of webshorts. They range in time from about 15 seconds to a minute and 45 seconds.Trailer 1: William Rast and his girlfriend are shown getting their mugshots.
Trailer 2: Rast's girlfriend takes a video of Rast, seemingly drunk and smoking, telling "girls and boys" to always listen to their elders. Rast then takes the camera from his girlfriend, asking how much she loves him. They end up kissing passionately.
Trailer 3: Rast and his girlfriend are shown simply sitting on their porch.
External links
* [http://www.williamrast.com/ Official site]
* [http://www.williamrast.com/WilliamRast/App/CustomPage.aspx?PageCode=18 William Rast:Company]
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