FringeHold

FringeHold

FringeHold, also known as Rug Secret, is a popular tape that keeps rug fringes straight and neat. Unlike ordinary tape, it is non-sticky and does not attract dirt or dust. It has been promoted on a variety of national venues including The Home Shopping Network, Starcrest, Joan Cook Catalog, Home Trends Catalog, and many more.

It features a heat-activated matte-transparent tape that is ironed onto the bottom of rug fringes. To apply it, one would turn his rug upside down, comb the fringes, place the tape on the fringes and then place a warm iron on the tape. The heat would allow the tape to fuse to the fringes. If ever it needed to be removed, one would simply warm up the tape with an iron and pull it off slowly, with no residue remaining on the fringes.

History

In the late 1990's NBC's Dateline featured Marc Summers, best known for hosting the kids' TV Game Show, "Double Dare." He had recently announced on his latest talk show, and in People Magazine, that he has obsessive-compulsive disorder (OCD). By his own admission, "Fringe Patrol" (the straightening out the little tassels on his rug) -- was the most exhausting ritual Marc had to perform. A non OCD person might ask, "if a rug's fringes cause so much anxiety, why buy a rug that has them?"

Subsequently, in an hour long Oprah Winfrey show, Summers was one of a panel of OCD sufferers and experts exploring this disorder.


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