Capresso

Capresso is a privately held U.S. company that markets high-end coffeemakers, espresso machines, grinders and other kitchen electrics. [cite book |title=The Joy of Coffee: The Essential Guide to Buying, Brewing, and Enjoying |last=Kummer |first=Corby |year=2003 |publisher=Houghton MifflinCookbooks |isbn=0618302409 |pages=p. 115 |url=http://books.google.co.uk/books?id=qNLrJqgfg7wC&pg=PA115&dq=Capresso&as_brr=3&client=firefox-a&sig=ACfU3U1o214JdNTRLHI0XkcL41ohW8J_ng |accessdate=2008-07-03] The company also markets Jura-Capresso automatic one-button coffee makers [cite book |title=Chaotic markets: thriving in a world of unpredictability |last=Samli |first=A. Coskun |year=2007 |publisher=Greenwood Publishing Group |isbn=027599371X |pages=p. 102 |url=http://books.google.co.uk/books?id=pNaPFYNjyyQC&pg=PA102&dq=Capresso+%2Bjura&as_brr=0&client=firefox-a&sig=ACfU3U31tP1NIyekqcF2p26xRkxV7ensFQ |accessdate=2008-07-03] in the United States in a joint venture with Jura AG of Switzerland.

History

Capresso, Inc. was founded by Michael Kramm in 1994. [cite news |title=Coffee king creates new outlet for espression |url=http://nl.newsbank.com/nl-search/we/Archives?p_product=WT&p_theme=wt&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0EB0F17D448E475E&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM |work=The Washington Times |date=1995-09-12 |accessdate=2008-07-03 |format=fee required ]

Kramm originally came to the US from his native Germany in 1976 to develop the US market for Krups. As President of Krups USA, he introduced the American consumer to high-end Euro-style coffeemakers and launched the US in-home espresso market, now estimated at $200 million retail.

Capresso produces the Gadget Guru Product Award winning CoffeeTEAM, [cite news |title=Ninth annual Gadget Guru Product Awards |url=http://www.highbeam.com/doc/1G1-19056074.html |work=Design News |date=1997-01-06 |accessdate=2008-07-03 ] a programmable coffee maker with a built-in conical burr grinder and the Capresso MT500, a drip coffee maker with stainless steel lined heating element. [cite news |title=The new Capresso MT500 Plus. |url=http://www.highbeam.com/doc/1G1-133837588.html |work=Tea & Coffee Trade Journal |date=2005-06-20 |accessdate=2008-07-03 ]

In 2003, Capresso, Inc. entered into a joint venture to market automatic coffee centers with Jura AG of Switzerland. Jura is the global market leader in the premium segment of automatic coffee centers, which it sells in over 40 countries. [cite news |title=CAPRESSO FORMS JOINT VENTURE WITH JURA TO MARKET SUPER-AUTOMATIC LINE IN U.S.(coffee and espresso makers) |url=http://www.accessmylibrary.com/coms2/summary_0286-26655287_ITM |work=HFN The Weekly Newspaper for the Home Furnishing Network |date=2002-10-21 |accessdate=2008-07-03 ]

The name "Capresso" – originally suggested by Doris, Kramm’s wife of more than 35 years – combines the words "cappuccino" and "espresso".

References

External links

* [http://www.capresso.com Capresso Official Website]
* [http://www.jura.com Jura-Capresso Official Website]