- Quantitiative Analysis of Behavior
The quantitative form of the
experimental analysis of behavior . This is the dominate scientific approach tobehavior analysis . It represents behavioral research using quantitative models. The parameters in the models have theoretical meaning beyond being use to fit models to data. The field was founded by Richard Herrnstein in the 1960s. By 1970, he introduced theMatching Law . The field is quite integrative having models fromeconomics ,zoology , and other branches of psychology, especiallyMathematical psychology . The emphasis is on animal behavior and the continuty and discontinuty of humans and other animals. The field is represented by theSociety for Quantitative Analysis of Behavior .References
Herrnstein, R. J. (1961). Relative and absolute strength of response as a function of frequency of reinforcement. "Journal of the Experimental Analysis of Behavior", "4", 267-272.
Herrnstein, R. J. (1970). On the law of effect. "Journal of the Experimental Analysis of Behavior, 13": 243-266.
Influential People in Quantitative Analysis of Behavior
*
William Estes
*Richard Herrnstein
* R. Duncan Luce
*John Anthony Nevin
*Howard Rachlin
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