Ghen Maynard

Ghen Maynard is the Executive Vice President, Alternative Programming & Entertainment Content for New Media, CBS Paramount Network Television Entertainment Group.http://www.cbspressexpress.com/div.php/cbs_entertainment/executive?id=603]

After receiving his degree in psychology from Harvard University in 1988, [ [http://web.mit.edu/cms/mit3/subs/latimes.html TV Gets Its Ph.D. by Elizabeth Jensen ] ] Maynard pursued a career in publishing at Houghton Mifflin Company.

It was as a post-production coordinator at ABC Productions that Maynard began in television. [ [http://www.broadcastingcable.com/article/CA6322879.html Maynard Rejoins CBS - 4/7/2006 - Broadcasting & Cable ] ] Maynard joined CBS's drama department as a manager in 1997 [http://www.variety.com/article/VR1117904355.html?categoryid=14&cs=1 NBC's primetime player - Entertainment News, TV News, Media - Variety ] ] , helping to develop such series as , but it was championing the reality series Survivor that made his TV career.

While at the helm of CBS's alternative programming department, Maynard was credited with developing The Amazing Race, the US version of Big Brother and UPN's America's Next Top Model. [ [http://www.broadcastingcable.com/article/CA6322879.html/ Maynard Rejoins CBS - 4/7/2006 - Broadcasting & Cable ] ] Maynard ultimately rose to the level of Senior Vice President, Alternative Programming & Creative Strategies at CBS before leaving for NBC in 2004. [ [http://www.variety.com/article/VR1117935663.html?categoryid=14&cs=1 Inside Move: NBC primetime exec flies the coop - Entertainment News, TV News, Media - Variety ] ]

After two years as Executive Vice President, Primetime Development, NBC Entertainment, where he oversaw the development of scripted programs, Maynard returned to CBS to take oversight of the alternative programming and new media content departments for CBS, as well as alternative programming for the CW Television Network and CBS Paramount Network Television, CBS Corporation's television production studio.

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