Konzum

Infobox_Company
company_name = Konzum
company_
company_type = Private
company_slogan =
foundation = 1957
location = Zagreb, Croatia
key_people = Ivica Todorić
num_employees =
industry =
products = Food, drink, retail
revenue =
homepage = [http://www.konzum.hr/ www.konzum.hr]

Konzum is Croatia's largest supermarket chain with just over 600 stores open in Croatia and has more than 10.000 employees. Its headquarters are in Zagreb. Konzum stores can also be found in Bosnia and Herzegovina, and Serbia. Konzum is part of the Agrokor company.

History

The first Konzum store was opened in Zagreb, in the year 1957. When Konzum first opened, it was known as Unikonzum. Since then it has expanded into Croatia's biggest supermarket chain, Its business has grown a lot since Croatia broke off of former Yugoslavia. Konzum joined the Agrokor group in 1994.

In 2002, Konzum completed the acquisition of Alastor, the third largest food retailer in Croatia.

In 2001, Konzum had a turnover of 2.5 billion kuna (0.35 billion euro).

K plus

K plus is the value product brand of Konzum. Food and household products are sold at affordable prices under the brand.

tores

Konzum stores are named Konzum, Konzum Maxi, or Super Konzum according to their sizes.

Konzum Maxi

Konzum Maxi is the medium sized version of Konzum supermarket. They are located in Dubrovnik, Ploče, Vis, Makarska, Split, Sinj, Šibenik Knin, Vodice, Zadar, Gospić, Otočac, Crikvenica, Krk, Pula, Umag, Poreč, Rijeka, Jastrebarsko, Zagreb, Varaždin, Čakovec, Bjelovar, Đakovo, Slavonski Brod, Osijek and Vinkovci.

uper Konzum

Super Konzum is the largest version of the Konzum supermarket range. They are located in Cakovec, Đakovo, Vinkovci, Slavonski Brod, Zagreb, Samobor, Jastrebarsko, Ogulin, Rijeka, Poreč, Zadar, Šibenik, Split, Makarska and Dubrovnik.

Velpro

Velpro is a Bosnian cash and carry, Velpro is a part of the Konzum group. The first Velpro was opened in 2003 in Bosnia and Herzegovina. Velpro cash & carry has about 14 stores in Croatia also in Belgrade, Serbia.

Idea

Konzum operates in Serbia under the "Idea" brand.Idea stores are named Idea Mini, Idea Maxi, Idea Super or Idea Extra according to their sizes. These stores are located in Belgrade,Niš,Novi Sad,Leskovac,Subotica,
Vrbas,Sombor,Uzice,Kraljevo,Valjevo,Gornji Milanovac,Sabac,Kragujevac,Zrenjanin....

LDC

LDC (short for Logističko-Distribucijski Centar - meaning Logistic-Distribution Center) is Konzum's storage company partner. Their warehouses are located in Zagreb, Split and Osijek

K-Mobile

On November 7, 2007, the launch of K-Mobile service was announced. In partnership with T-Mobile Croatia and EPH, K-Mobile was to offer consumers branded cellphones with prepaid calling plans. The project was to launch in March 2008. [http://www.konzum.hr/press_club] [http://kmobile.com.hr/]

See also

* Agrokor

External links

* [http://www.konzum.hr Konzum webpage, Croatia]
* [http://www.konzum.ba/ Konzum webpage, Bosnia and Herzegovina]