Google website optimizer

Google website optimizer

Google website optimizer is a free A/B and multivariate testing application that helps online marketers and webmasters increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of website content. Google website optimizer can test any element that exists as HTML code on a page including calls to action, fonts, headlines, point of action assurances, product copy, product images, product reviews, and forms.

References

Further reading

* [http://www.conversion-rate-experts.com/articles/101-google-website-optimizer-tips/ "101 Easy Ways To Use Google Website Optimizer"] on Conversion-Rate-Experts.com

* [http://www.grokdotcom.com/2007/04/03/64-tips-for-getting-started-with-google-optimizer "Google Website Optimizer Resources"] on GrokDotCom.

* [http://websiteoptimizer.blogspot.com "Google Website Optimizer Blog"]

External links

* [http://services.google.com/websiteoptimizer/ Google website optimizer]


Wikimedia Foundation. 2010.

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