Bay City Radio

Bay City Radio is a radio station in Hawke's Bay New Zealand. Bay City Radio commenced broadcasting on the 1st of October, 1957 using the call-sign 2ZC and broadcasting on 1280 kHz AM, with the slogan Twin-City Radio, serving both Napier and Hastings. When Apple Radio commenced as a stand-alone station from the previously-shared Hastings studio, the station was re-branded as Bay City Radio 2ZC. These stations were operated by the New Zealand Broadcasting Corporation which later became known as Radio New Zealand.

In 1993 Bay City Radio joined the Classic Hits network and became known as "Classic Hits Bay City Radio". In 1994, the station moved to 89.5FM and became Classic Hits 89FM Bay City Radio. Later the AM frequecy would be used to broadcast Newstalk ZB into the Hawke's Bay region.

The station is now on air as Classic Hits 89.5, Bay City Radio and is still the most listened to local radio station.