- Brunet (pharmacy)
Brunet is a group of pharmacists in
Quebec ,Canada .History
Brunet's slogan, "En santé depuis 150 ans" ("Healthy since 150 years"), is representative of the group's longevity. Wilfrid-Étienne Brunet founded the first Brunet pharmacy in 1855 in
Quebec City , the largest one at the time. Between then and 1982, four more pharmacies were opened in the city.In 1987, McMahon Distributeur pharmaceutique inc., a subsidiary of
Métro-Richelieu , bought Brunet. The group later expanded to most of the province of Quebec and now includes 112 branches.In 1997, McMahon created the Clini Plus banner, featuring 72 small-size branches.
Advertising
Brunet is known for its bold TV advertising in which people go through tough but humorous material losses—such as accidentally burning a winning lottery ticket or realizing the mattress full of cash was discarded—only to conclude with the line: "Vous avez la santé. C'est tout ce qui compte." ("You're healthy. that's all that matters.")
External links
* [http://www.brunet.ca Official website] fr icon
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