The Slowskys

The Slowskys

[
thumb|Bill_Slowsky_in_front_of_his_computer,_attempting_to_download_a_file_using_his_DSL connection.]

"The Slowskys" are a national television advertising campaign for Comcast Cable's broadband Internet service. The ads feature an animatronic turtle couple (Bill and Karolyn) with a server Slowsky. The ads are based on the idea that DSL, which Comcast claims is slower than their service, is only fast enough for people who like things very slow. In the television ads, the two turtles are usually shown together explaining why they are so happy with DSL service, and that if they got Comcast, it would be far too fast for them.

The characters were created by Goodby Silverstein & Partners of San Francisco, produced by RSA, puppeteered by Stan Winston.

TheSlowskys.com was a character blog on which everything slow is celebrated. Recently however, the blog was taken down and replaced by a peaceful, permanent flash widget that included their commercials,

A knockoff of "The Slowskys" by Canadian cable provider Shaw Communications is called "The Snailskis" [ [http://www.snailskis.com Shaw Communications Inc. - Snailskis: Say No To Slow with Shaw High-Speed Internet ] ] .

Actress Rachael Harris provides the voice for Mrs. Slowsky.

Later on, when the Slowsky fad reached its peak, the Slowskys Website created a fictional campaign in which the Slowsky couple traveled around their block in an old fashioned political circuit. On top of their vehicle, multiple bullhorns would amplify the Slowsky's voices so that people could hear them. The advertising video showed the Slowskys in the vehicle, and with Bill screaming "BE STILL WITH BILL!", much to Karolyn's annoyance, with "Hail to the Chief" playing in the background [ [http://www.youtube.com/watch?v=FwqqqOrotlg YouTube - Broadcast Yourself ] ] [ [http://web.archive.org/web/20061129132050/www.theslowskys.com/slowparty/popmenu_sp.php?section=home The Slow Party - pop ] ] .

Despite their preference to a slow life, there have been instances where faster versions of appliances have appeared. A microwave has appeared in at least one commercial.

References

External links

* [http://www.theslowskys.com/home/ Home page of The Slowskys (Recently Altered)]


Wikimedia Foundation. 2010.

Игры ⚽ Нужен реферат?

Look at other dictionaries:

  • Goodby Silverstein & Partners — Goodby, Silverstein Partners is an advertising agency located in San Francisco, California and co founded by Jeff Goodby and Rich Silverstein. The agency has been responsible for many well known advertising and marketing campaigns across all… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”