- Lands' End
Infobox_Company
company_name = Lands' End
company_
company_type = Subsidiary ofSears Holdings
foundation =1963 Chicago, Illinois
location =Dodgeville, Wisconsin
industry =Retail
products = Clothing, luggage, and home furnishings.
homepage = http://www.landsend.com/Lands' End is a clothing retailer based in Dodgeville,
Wisconsin , that specializes in casual clothing, luggage, and home furnishings. The majority of Lands' End's business is conducted throughmail order andInternet sales, but the company also runs more than a dozen retail operations, primarily in theUpper Midwest , along with international shops in theUnited Kingdom ,Germany andJapan .Lands' End is famous for its [http://www.landsend.com/cd/fp/help/0,,1_36877_36883_37024___,00.html "Guaranteed. Period."] policy, which allows for returns or exchanges at any time and for any reason.
History
Lands' End began as a sailboat equipment company in
1963 inChicago, Illinois . The business became so successful that it expanded into general clothing and home furnishings and eventually moved to Wisconsin. The company is named from its sailboat heritage, afterLand's End , but the misplaced apostrophe in the company name was a typographical error that the founder could not afford to change, as promotional materials had already been printed.In
2002 , Sears bought the company from founderGary Comer for US$1.9 billion. [ [http://money.cnn.com/2002/05/13/news/deals/sears/index.htm "Sears buys Lands' End"] ,CNN , May 13, 2002] In addition to operating mail order and online business and Lands' End Inlet stores, Sears now offers a Lands' End clothing line in a [http://www.landsend.com/cd/landing/0,,tabs2StructNum=67679,00.html large selection] of its retail stores. [ [http://www.internetretailer.com/internet/marketing-conference/14880-sears-stores-carrying-lands-end-outperform-others-apparel-sale.html "Sears stores carrying Lands' End"] , Internetretailer.com, October 17, 2003]References
External links
* [http://www.landsend.com/ Official website]
Wikimedia Foundation. 2010.
