- Proenza Schouler
Proenza Schouler is a high-end line of women's apparel. The brand name originates from the designers' mothers' maiden names.
Proenza Schouler was founded in
2002 by Lazaro Hernandez and Jack McCollough, who co-design the label's collections.cite web| title =Proenza Schouler| publisher =New York Magazine| url =http://nymag.com/fashion/fashionshows/designers/bios/proenzaschouler/| accessdate = 2007-03-11] The pair originally met in 1999 while studying atParsons School of Design . During school, Hernandez interned atMichael Kors and McCollough interned atMarc Jacobs . The current head of design at Proenza Schouler is Trevor Ballin.Proenza Schouler designs are typically sporty and youthful, with occasional mod elements. Their shapes are often minimal and sleek, and they prefer dark neutral colors. Representative pieces include " [t] ailored coats in lush menswear pattern prints, thin pencil skirts, [and] color-blocked chiffon evening gowns cinched with satin belts." They won the CFDA's Perry Ellis Award for new talent in 2003.
For Spring 2007, the design duo created an affordable collection of clothing and accessories for
Target Corporation 'sGo International line. [cite web| title =Target Announces Proenza Schouler as the Fifth Designer Collection for Go International (press release)| date =2007-01-10 | url =http://pressroom.target.com/pr/news/fashion/go-international/proenza-target.aspx| accessdate = 2007-03-11 ] Stores that sell Proenza Schouler's full-priced line includeBarneys New York ,Neiman Marcus , andBergdorf Goodman . This year, Proenza Schouler collaborates with Giuseppi Zanotti for a line of shoes, which will expand to 100 styles in spring of 2009. [cite web| title="Proenza Schouler and Giuseppi Zanotti" |date=2008-06-18 | url=http://jcreport.com/intelligence/accessories/180608/proenza-schouler-giuseppe-zanotti
accessdate=2007-06-18 ]References
External links
* [http://www.proenzaschouler.com Proenza Schouler website]
*style.com|id=PSCHOULER
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