KSWC

Infobox Radio station
name = KSWC-FM


city = Winfield, Kansas
area = Winfield area
slogan = "The Station at the Top of the Hill"
branding =
frequency = 100.3 MHz
airdate =
share =
share as of =
share source =
format = CHR
power =
erp = 10 watts
haat = 13.0 meters
class = D
facility_id = 66382
coordinates = coord|37|14|45.00|N| 96|58|15.00|W|region:US_type:city
callsign_meaning =
former_callsigns = KLAS
owner = Southwestern College
licensee =
sister_stations =
webcast = [http://www.sckans.edu/digital/kswc/kswc_home.htm listen live]
website = [www.scjinxradio.org]
affiliations =

KSWC (100.3 FM) (100.3 The Jinx) is a radio station broadcasting a CHR format. Licensed to Winfield, Kansas, USA. The station is owned by Southwestern College. [ cite web|url=http://www.fcc.gov/fcc-bin/fmq?call=KSWC |title=KSWC Facility Record |work=United States Federal Communications Commission, audio division ]

The station plays a hybrid of Hot AC/CHR music, has evening weekly talk shows, news updates at the top of every hour, and is known for the diverse music that is played by the station's disc jockeys. KSWC also is the flagship station for Southwestern athletics with the Moundbuilder Sports Network with the voice of the Moundbuilders, Curt Caden.

History

Students who were interested in radio formed a radio club at Southwestern in the late 1940s. The students used the facilities of KNIC, a local radio station to learn more about the craft. During the 1960s, Southwestern's radio station used the call letters KLAS and was a 'carrier current' station on the Southwestern campus, broadcasting through the electrical circuits of the dorms and other buildings on campus. Those were the only places KLAS was heard.

In 1968, Southwestern was granted an official FCC license and began broadcasting with a transmitter purchased from Kappa Mu Psi, a fraternity at Wichita State University, for $125.

After considering different call letters such as WSCW, KSCW, KLAS and KWKS, the official decision was to use the call letters KSWC (Kansas SouthWestern College). Dr. Wallace Gray was acting sponsor for KSWC and the format included programs such as "The Sound of Thought With Dr. Wallace Gray (and his faithful floating five)" which aired at 8 pm Tuesday evenings and "The Lunch Break" weekdays at noon. The daily sign on was "This is KSWC-FM 88.3 Megahertz, signing on the air for another evening of broadcasting. Located on the campus of Southwestern College in Winfield, Kansas, KSWC-FM is owned by the student body and operated by the radio club of Southwestern College, providing the Winfield area with educational and entertaining features from six to twelve PM seven days a week. We hope you enjoy this evening's program." For over a decade, the station was located at 88.3 FM on the radio dial, but in 1979, new FCC regulations forced the 10 watt station to move into the commercial bandwidth at 100.3 FM, and the station has been located there since.

1980-1985

Dr. William DeArmond took over leadership of KSWC in the late 1970s and made many improvements, including the location of the radio station. To that point, the radio station had several different homes. The first was in the Christy Administration Building during the days of the current carrier station. After KSWC became FCC-licensed, the station moved to Stewart Field House, then moved twice within the fieldhouse.

In 1980, KSWC's growth began as the staff grew from 7 students to over 40 by 1984, and broadcast hours increased from 21 hours a week to 105 hours a week. The studio at the time consisted of two small rooms complete with cement floors and gutted plaster walls, but at a cost of over $4000, the studio was completely rebuilt and outfitted with new equipment.

Throughout the early 1980s, KSWC became very popular in the area. Listeners branded KSWC as a non-commercial alternative to other commercial stations in the area, and was the only station with the freedom to play unique music, from indie to grunge, Top 40 to Nashville, funk to punk, gospel to jazz, disco, rock, classical, easy listening, and new wave music.

In 1983-84, KSWC was the victim of two major thefts, which crippled the station. Each theft closed the station for a day. Over $1200 worth of radio equipment was stolen and never recovered. After the second theft, the station installed a grill over the station window, and a radio student donated the use of his own personal equipment for broadcasting.

1985-2005

Throughout the second half of the 1980s, the 1990s, and the first few years in the new century, student involvement fluctuated, so the total hours per week and programming also fluctuated. During this time, however, the radio station moved to its current location, and actually to the same building that first housed KSWC: the Christy Administration Building basement. Dr. DeArmond continued leadership of the station during this time, as student managers came and went with the years, but one thing didn't change: DJ's still had the freedom to play what they wanted during their 3 hour weekly volunteer shift. DJs were required to play 15 of 30 weekly playlists, during their shifts; a student programming manager set the playlist each week. The standard broadcast day during those years was Sunday-Friday from 3 pm-midnight.

From 2003-2005, KSWC DJs Kate Hutchens, Travis Phillips, Paul Farney, Craig Fisher, Levi Hillman, and Christy Hopkins pioneered a morning radio show called "AM Mayhem," which aired weekdays from 7 am to 9 am. AM Mayhem featured a two-DJ music show format, plus morning news and weather updates, and featured the diverse musical tastes of its hosts. Hosts would often host trivia call-ins for listeners, with quiz winners winning small prizes in their campus mailboxes.

In the 2004-2005 school year, DJ Paul Farney began announcing Southwestern basketball cames with Curt Caden. The games were streamed live and produced by KSWC's Travis Phillips. Because the station lacked a delay, DJs were not allowed to take live calls from listeners, but basketball games and other station programming were available online. For the first time, listeners from around the world could listen to this 10 watt station.

2005-Present

In 2005, Dr. DeArmond stepped down as faculty General Manager and Advisor of KSWC-FM, and J.T.(Tom) Jacobs, chair of the Communication/Computer Science Division became interim faculty advisor during an overhaul of Southwestern's communications division. KSWC received a face-lift, including brand new computer hardware and software, a full production studio, and stronger capabilities for shows, recording and streaming audio. In addition, the studio was fully carpeted and ventilated.

In August 2005, Jacobs turned over day-to-day leadership to student General Manager, Kelly Burgar and student Program Director, Tommy Castor. After 5 months off the air, 2 months of technical updates (including song additions into a new automated system), a new moniker (100.3 The Jinx) and slogan "The Station at the Top of the Hill" and a staff of approximately 16 students, KSWC-FM went on the air at midnight on October 15, 2005 with Collective Soul's 'Better Now.'

KSWC's management kept the standard DJ volunteer shifts from Sunday-Friday from 3 pm-midnight, but ran the station in automation overnights, mornings and early afternoon hours. Several talk shows were born and eventually found a home weeknights at 9 pm. Hourly newscasts covered sports and local news, and Southwestern football and basketball games with Curt Caden and Tommy Castor found a steady home on the station.

Currently (2008), Nate Jones is the General Manager of KSWC and Blake Carter is the Program Director. Tom Jacobs advises KSWC.

Programming

Beginning in August 2005, when KSWC became a 24-hour radio station, the automated music began as widespread as DJ board shifts with hits from rock, pop, country, R&B/hip-hop, AC, Christian, and Top 40. However, as of August 7, 2007, the presence of Country, R&B, and Christian hits are almost non-existent. Now whenever KSWC is automated, hits from the world of rock, pop, AC and Top 40 are played so KSWC could be considered as a joint format with Modern Rock/Top 40/Hot AC/Alternative. KSWC also maintains a Top 30 list of songs played on the station. Beginning during the fall semester of 2007, KSWC tweaked their rotation and became more current heavy and played a format that combines Hot AC and CHR formats.

Since 2004, the station has featured talk shows about sports, music, campus events and entertainment. As of June 4, 2008, the talk shows on 100.3 The Jinx are as follows:

Pure Genius: Sports and All That Implies(hosted by Aric Cherry and Jason Jeschke) - Pure Genius is a Sports Talk Show for anyone and everyone. This show embodies all that every fat and out of shape washed up former athlete thinks and is actually said on the air. This show provides all from sports picks to debates on important sports topics. This show airs each Tuesday night at 9 pm, providing listeners with a chance to be entertained and informed about the previous weeks sports happenings.

The DJ King Show (hosted by David King, Kyle Hubele and Tommy Castor) - The DJ King Show is a Friday night variety show heard on 100.3 The Jinx. Great music, hilarious topics and a colorful cast of characters round out this highly rated show on the Jinx.

Sports

Beginning in 2004, KSWC became the flagship station of Southwestern College sporting events with Paul Farney and Curt Caden simulcasting on KSWC FM, online at buildersports.com, and on local cable channel 21. In 2003, Paul Farney became the student color commentator with Travis Phillips and Kelly Burgar as in studio engineers and Tad Humphries as the chief engineer. After Farney and Phillips' graduation, Tommy Castor became color commentator, and Kelly Burgar became sole in studio engineer. After Burgar's graduation in 2006, Castor, along with Nate Jones and Anthony Cook began rotating between color commentator and in studio engineer. KSWC, as part of the Moundbuilder Sports Network broadcasts all of SC's football games and most of the men and women's basketball games.

In March 2008, after a 4 year run, Tommy Castor stepped down as primary color commentator for the Moundbuilder Sports Network. It was announced in late August that former Southwestern football player and current DJ for 100.3 The Jinx, Matt Webb, will join Curt Caden in the broadcast booth for the fall 2008 football season. Tommy Castor will be primary substitute whenever Webb is unable to broadcast a game.

Notable KSWC alumni

Marty Mutti-Currently Co-Owner of KSOK and KSOK-FM

Andy Collins Currently at KADI-FM
Kelly Burgar-Formerly at KBZI
Kate Hutchens-Currently at KMUW-FM and KFDI-FM
Careth Eaton-Formerly at KZLS
Vincent Putera-Currently at Winfield Daily Courier
Tommy Castor-Formerly at KFBZ and KHMY currently at KZCH and KZSN

References

External links

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*FM station data|KSWC