Tear sheet

Tear sheet

Tear sheet is a term used by Advertising agencies to denote a page cut or torn from a publication to prove to the client that the advertisement was published. Media buying agencies are often required by clients to provide tear sheets along with a post analysis of any advertising campaign. The publishers of any periodical are legally required to provide a tear sheet upon request of any advertiser. With the emergence of online advertising tear sheets often now appear in the form of PDF, known as a 'virtual tear sheet'.

Tear sheets are also used by writers/photographers as proof that their article/photo was published.

Bibliography

References

External links

* [http://www.thefreedictionary.com/Tear+Sheets Online dictionary]

* [http://www.clickz.com/showPage.html?page=2110481 Investopedia]

* [http://freelancewrite.about.com/od/glossary/g/Tearsheet.htm freelancewrite.com]


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Look at other dictionaries:

  • tear sheet — ☆ tear sheet [ter ] n. a sheet torn, or taken in unbound form, from a publication for special distribution …   English World dictionary

  • tear sheet — tear′ sheet [[t]tɛər[/t]] n. a page torn from a magazine or journal …   From formal English to slang

  • tear sheet — ► NOUN ▪ a page that can be removed from a magazine, book, etc. for use separately …   English terms dictionary

  • tear sheet — noun a sheet that can be easily torn out of a publication • Hypernyms: ↑sheet, ↑piece of paper, ↑sheet of paper * * * noun Etymology: tear (III) : a sheet torn from a publication usually to send as proof of insertion to an advertiser whose… …   Useful english dictionary

  • tear sheet —    A page torn from a magazine or some other publication printed on paper. As such, it might also be a found image, found material, or found object. Art students typically collect tear sheets for images of exemplars, or for images from or with… …   Glossary of Art Terms

  • tear sheet — noun A page torn from a periodical. This time, Tom went into a little more detail about the job, even including a tear sheet of an article from Colliers magazine written by Wernher von Braun …   Wiktionary

  • tear sheet — /ˈtɛə ʃit/ (say tair sheet) noun 1. a sheet or page in a magazine, journal, etc., perforated or cut so that it may be torn out easily if required. 2. a similar page supplied in digital form to be printed out on demand. Also, tearsheet …  

  • tear sheet — noun Date: circa 1924 a sheet torn from a publication …   New Collegiate Dictionary

  • tear sheet — /tair/ a sheet or page torn from a magazine, journal, or the like, as one containing an advertisement and sent to the advertiser as proof of publication. [1920 25] * * * …   Universalium

  • tear sheet — A page from an S&P stock that provides information on thousands of stocks, often sent to prospective purchasers. Bloomberg Financial Dictionary …   Financial and business terms

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