flighting — flight‧ing [ˈflaɪtɪŋ] noun [uncountable] MARKETING when a product is advertised more at particular times and less at other times: • The advantage of flighting is that it allows a campaign to maximize the impact of the commercials by airing them… … Financial and business terms
Flighting — An advertising scheduling strategy in which a business alternates between running a normal schedule of advertising and a complete cessation of all runs. A company may use a flighting strategy as a way to save on advertising costs, while relying… … Investment dictionary
flighting — flight·ing … English syllables
flighting — ˈflīd.iŋ noun ( s) Etymology: flight (I) + ing : a system of flights (as on a conveyor belt) … Useful english dictionary
flighting by number — /ˌflaɪtɪŋ baɪ nʌmbə/ noun scheduling things in a series of groups, with the same number in each group … Marketing dictionary in english
Expeller pressing — Expelling redirects here. For other uses, see Expulsion (disambiguation). Expeller pressing (also called oil pressing) is a mechanical method for extracting oil from raw materials. The raw materials are squeezed under high pressure in a single… … Wikipedia
Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread … Wikipedia
Advertising media scheduling — In advertising media planning, scheduling refers to the pattern in which advertising is timed. It is represented as plots on a yearly flowchart that indicates the pattern of times advertising should appear so that it coincides with the most… … Wikipedia
Auger — An auger is a device for moving material or liquid (see Archimedes screw) by means of a rotating helical flighting. The material is moved along the axis of rotation. For some uses the helical flighting is enclosed in a tube, for other uses the… … Wikipedia
pulsing — puls‧ing [ˈpʌlsɪŋ] noun [uncountable] MARKETING a regular cycle of advertising in which a product is advertised a lot, then not advertised at all, then advertised a lot again: • The lingering but declining effect of advertising is the basis for a … Financial and business terms