- Urban Behavior
Infobox_Company
company_name = Urban Behaviour
company_
company_type = private
foundation =Toronto ,Canada (1989)
location =Toronto ,Canada
industry = Fashion
products = Apparel
homepage = [http://www.urbanbehavior.com/ www.urbanbehavior.com]Founded in
1989 , Urban Behavior is a unisex apparel retailer with 40 stores inCanada which sells private label clothing mostly designed out of Los Angeles. Most of the fashions change depending on the current trends, but the focus is on club wear [ [http://toronto.beforelastcall.com/intouch/39/urban_behaviour_is_style_a_lifestyle.html. Urban Behaviour is style...] ] . The store is mostly popular with teens in theGreater Toronto Area . Urban Behavior's target market are teenage to young adult consumers with focus on afforability [ [http://www.urbanbehavior.com/canada/en/about.asp About Us] ] . The Urban Behavior retail mix of company-branded fashion, casual clothing and accessories is mainly geared toward female consumers, who make up 80% of the sales base.Operations
All mall based stores operate as unisex locations. The outlet locations in Toronto are divided along male and female clothing lines.
In July, 2008, the parent company (CTM) filed for Chapter 11 Bankruptcy. Many of the US Stores have subsequently been closed.It is not known if all of the stores have closed or not.
References
*Parent company ( CMT) Clothing for Modern Times.
External links
* [http://www.urbanbehavior.com/ Official Website]
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