Neil Fiske

Neil Fiske is President, Chief Executive Officer, and Director of Eddie Bauer Holdings, Inc. He has had over 18 years experience in the retail and related industries.

Before Eddie Bauer, Mr. Fiske served as chief executive officer of the Bath and Body Works, a division of Limited Brands. As chief executive officer of that company, Mr. Fiske led the turnaround and brand transformation, reversing more than two years of negative comp store sales and declining profits. Under his four-year tenure, Bath and Body Works grew from $1.8 to $2.5 billion, achieved record profits in 2006, and launched a number of innovative, industry-leading brands. Mr. Fiske also helped launch a highly successful e-commerce and catalog business. He was recognized as "Marketer of the Year" and "Retailer of the Year" in 2004 and 2005 by Women's Wear Daily. ^[1]

Prior to his tenure at Bath and Body Works, Neil Fiske was a Partner at the prestigious management consulting firm The Boston Consulting Group, where he was an expert in consumer goods and retail.

He is the co-author of the business book Trading Up: The New American Luxury, which was a Business Week bestseller.^[2] He currently resides in Columbus, Ohio. He is a graduate of Williams College and Harvard Business School.

References

1. ^ Eddie Bauer Holdings Inc (EBHI.O) Officers & Directors Detail | Stocks | Reuters.com
2. ^ "Eddie Bauer Names Neil S. Fiske President and Chief Executive Officer" Press release, Eddie Bauer Holdings, Inc. (June 15, 2007) Retrieved December 14, 2010

Persondata
Name	Fiske, Neil
Alternative names
Short description
Date of birth
Place of birth
Date of death
Place of death