Lucky (magazine)

"Lucky" is a fashion magazine which calls itself the "Ultimate Shopping Guide" and "The Magazine About Shopping." Available by subscription, issues are published once a month and offer shopping tips, fashion advice, and articles detailing current trends. The magazine also runs a website with many similar features.Since its launch in December 2000, Lucky has been one of Condé Nast's biggest successes. [Since Lucky's launch in December 2000, circulation has gone from 500,000 to over 1 million, proving to be one of the most successful launches in Condé Nast history. [http://www.luckymag.com/services/presscenter/bios/KimFranceBio] ] Claiming to be a "voice of a friend in the know," [Lucky mission statement [http://www.condenastmediakit.com/luc/] ] the magazine provides suggestions in a writing style that mimics a conversation with your best, and most likely female, friend. Unlike other magazines that advise their readers on a broad spectrum of issues, Lucky's consumerist tendencies are not confined to the advertising pages (which there are many of), but fill each issue in articles with titles such as: "What I Want Now," "Trend in the Making," "My Foolproof Outfit," and "Do Good While You Shop." Every issue features a spread on some of the cover girl's favorite clothes and trends.

"Lucky Magazine" is published by Condé Nast Publications.

References

External links

* [http://www.luckymag.com/ Luckymag.com]