- Rede Globo
Infobox TV channel
name = Rede Globo
logosize = 120px
logofile = Globo-Network-Logo-(2008).png
logoalt = The Globo Network logo since 2008
launch =April 26 ,1965
picture format = (LDTV )240i
(SDTV)480i
(HDTV)1080i
share = 40% - 60% (Primetime )
share as of = September 2007
share source = [http://redeglobo3.globo.com/institucional/]
owner = Organizações Globo
headquarters =Rio de Janeiro (RJ)
country = flag|Brazil
slogan = "A gente se vê por aqui." (We see ourselves here)
web = [http://redeglobo.globo.com/ www.globo.com]
broadcast area = Rio de Janeiro, São Paulo, Brasília, Belo Horizonte, Recife
terr serv 1 = Analogue
terr chan 1 = Channel 04 (Globo-RJ)
Channel 05 (Globo-SP)
Channel 10 (Globo-DF)
Channel 12 (Globo-MG)
Channel 13 (Globo-NE)
terr serv 2 = Digital
terr chan 2 = Channel 18 (São Paulo)
terr chan 3 = Channel 29 (Rio de Janeiro)
terr chan 4 = Channel 33 (Belo Horizonte)
terr chan 5 = Channel 34 (Goiânia )
sat serv 1 = SKY Brasil
sat chan 1 = Channel 04 (Globo-RJ)
Channel 05 (Globo-SP)
Channel 12 (Globo-MG)
sat serv 2 = SKY LA
sat chan 2 = Channel 275
cable serv 1 = NET
cable chan 1 = Channel 19Rede Globo (English: Globo Network, better known as TV Globo, Globo TV or simply Globo) is a
Brazil ian television network, owned by media conglomerate Organizações Globo. Globo began its TV transmission onApril 26 ,1965 inRio de Janeiro , broadcasting in channel 4 of theVHF spectrum. The network is currently one of the largest inThe Americas and the fourth largest in the world, watched by 80 million people daily. [ [http://www.ft.com/cms/s/0/8366b88c-338c-11dd-ba8a-0000779fd2ac.html?nclick_check=1 FT.com / World - Brazil's winning game-plan ] ] cite web
title = Globo Network Institutional
publisher = Organizações Globo
language = Portuguese
url = http://redeglobo.globo.com/TVG/0,,9648,00.html
accessdate = 2007-11-19 ] [cite web
title = Estagiar
publisher = Organizações Globo
language = Portuguese
url = http://estagiar.globo.com/conhecendo.jsp
accessdate = 2007-11-19 ]Globo is headquartered in the Jardim Botânico neighborhood of
Rio de Janeiro , where its news division is based. The network's main production studios are located at a complex dubbed "Projac" (in portuguese "Projeto Jacarepaguá"), located inJacarepaguá , Rio's western area. In 2007, Globo moved their analogue operations to a purpose-built high-definitiontelevision production indigital broadcasting .History
In 1962, a controversial agreement between
Time-Life and "Organizações Globo", Roberto Marinho's holding company, gave Marinho access to some $6 million with which he could buy equipment and build an infra-structure for Globo. In return, Time-Life would be entitled to 30% of all profits from Globo's TV operation. As a point of comparison, the largest TV station in Brazil at the time, TV Tupi, had been built for around $300,000.cite news
last = Sousa
first = Helena
title = The re-export of the US commercial television model time-life/Globo/SIC: replicating business strategies?
pages = 1-15
publisher = Minho University
date = 1998-07
url = http://www.bocc.ubi.pt/pag/sousa-helena-globo-sic.pdf
accessdate = 2007-11-17 |format=PDF]The agreement was widely seen as illegal, as the Brazilian constitution of the time prohibited any foreign person or company from owning an interest in a Brazilian media company. In trying to address the legal aspects, the agreement specifically mentioned that its terms did not give Time-Life or Time, Inc. the right to shares or to interfere in the management of Globo's operations. In practice Time-Life wielded great influence inside Globo: Joseph Wallach, the former director of Time-Life's TV station in California, became a "de facto" executive director at Globo. Globo began its broadcast on
April 26 ,1965 inRio de Janeiro . In 1966 it purchased another station,TV Paulista , based inSão Paulo .On
April 1 ,1964 , a military-led coup deposed the elected government ofJoão Goulart . As the military reduced the democratic institutions of Brazil, it simultaneously sought to increase its hold over the media. At the time, Marinho had been a supporter of the coup, but his deal with Time-Life was still being investigated by congress. The military decided against the deal, which ultimately allowed Marinho to get out of the deal under exceptional terms. In 1969, Marinho terminated the deal with Time-Life by agreeing to pay back the $6 million dollars invested over the next few years. This in effect meant that Marinho could repay the infra-structure provided by Time-Life and would no longer have the 30% profit-sharing obligation to Time-Life.Globo has since expanded to become the largest TV Network in Brazil, with over $2 billion dollars in revenue in 1992. It is famous for the
telenovela s (soap opera s) which, together with the news and football, dominate primetime viewing in Brazil. These are exported to several countries, to both Portuguese-speaking countries and elsewhere, where they are dubbed into local languages.Logos
Globo has used several logos throughout its history. The first version of the current logo design debuted in 1975, a blue ball with a television shaped box in the middle, with another ball inside it. The first version of the current logo debuted in 1986, now with the two balls being silver, and the inside being rainbow colored. Most of Globo's modern logos have been minor variations of this design.
Hans Donner designed the current logo and presentation package used by Globo, which debuted in 2008.logans
* 1969-1974: O que é bom está na Globo ("What's good is on Globo")
* 1974: Globo, 10 anos de comemoração. ("Globo, 10 years of celebration.")
* 1980-1984: Agora. Mais um campeão de audiência! ("Now... Yet another audience champion!")
* 1984-1985: Entre no ar, no pique da Globo. ("Get on the air, at Globo's pace")
* 1985: Globo, 20 anos. ("Globo, 20 Years.")
* 1986-1987: Vem que tem, na Globo tem! ("Come and see, Globo has it (all)!")
* 1987-1988: Pegue esta onda ... essa onda pega! ("Catch this wave ... this wave is catching!")
* 1988-1989: No Ar ... Mais um campeão de audiência! ("On air... Yet another audience champion!")
* 1989-1990: 89 ... A Globo pega pra valer! (" '89 ... Globo is for real!")
* 1990-1991: Não tem pra ninguém, a Globo 90 é nota 100! ("No one can match us, Globo 90 scores 100!")
* 1991-1998: Globo e você, tudo a ver! ("Globo and you: everything in common!")
* 1998-1999: Quem tem Globo, tem tudo! ("Who has Globo, has it all!")
* 2000-2001: 35 anos no coração do Brasil! ("35 years in Brazil's heart")
* 2001-: Globo, A gente se vê por aqui. ("Globo, we see ourselves here")
* 2005: Globo 40 AnosNew Years Slogans
* 1989: "Um 90 nota 100 para você também." ("1990 scores 100 for you also.")
* 1990: "A paz ainda é um sonho possível." ("Peace is still a possible dream.")
* 1991: "Invente, tente, faça um 92 diferente." ("Do it, try it, make 1992 different.")
* 1994: "95, Globo e você, 30 anos." ("1995, Globo and you, 30 years.")
* 1995: "Seja feliz como você sempre quis." ("Be happy as you always wanted.")
* 1996: "Criança melhor, mundo melhor." ("Better child, better world.")
* 1999: "Globo 2000, no coração do Brasil." ("2000, Globo, in Brazil's heart.")
* 2001-2002: "Paz, a gente é que faz." ("Peace, we make it.")
* 2005: "A emoção de fazer parte da sua vida." ("The thrill of being part of your life.")
* 2006: "2007, nossos sonhos serão verdade." ("2007, our dreams will become true.")
* 2007: "Em 2008, sonhos serão verdade." ("In 2008, dreams will become true.")Availability
Globo is simulcast in analogue and
digital television , in standard definition and1080i high definition. OnDecember 2 ,2007 , test simulcasts for1080i begin in theSão Paulo market;Rio de Janeiro ,Brasília andBelo Horizonte followed on February, 2008, with other capitals following on the next months. [cite web
title = Cronograma
publisher = SBTVD (Sistema Brasileiro de Televisão Digital Terrestre)
date =2006-10-10
url = http://www.forumsbtvd.org.br/cronograma.php
accessdate = 2007-11-19 ] Prior to this, the Globo Network provided only480i standard definition service. [cite news
last = Zimmermann
first = Patrícia
title = Rede Globo diz que vai investir em alta definição, e não em multiprogramação
pages = 1
language = Portuguese
publisher = Folha Online
date =2006-06-29
url = http://www1.folha.uol.com.br/folha/dinheiro/ult91u109010.shtml
accessdate = 2007-11-19 ] [cite news
title = Conheça os planos das emissoras para a TV digital
pages = 1
language = Portuguese
publisher = G1
date =2007-11-13
url = http://g1.globo.com/Noticias/Tecnologia/0,,MUL178244-6174,00.html
accessdate = 2007-11-19 ]Globo is broadcast in metropolitan areas through a number of
owned-and-operated station s including G-RJRio de Janeiro , G-SPSão Paulo , G-DFBrasília , G-MGBelo Horizonte , G-NERecife . Globo Network programming is also carried into other areas of regional Brazil by 147 locally-branded affiliate networks owned by third-parties. The Globo Network covers 98,53% of the territory ofBrazil .Rede Globo Internacional (Globo International Network) operates
satellite television channels around the world, including theThe Americas ,Europe ,Middle East ,Japan ,Africa (especially the Portuguese-speaking countries), andAustralia , bringing a mix of entertainment, news and sports programming to Brazilian and other Portuguese-speaking people. It has also operates a premium channel inPortugal , called "Rede Globo Portugal", since October 2007, having previously operated a similar channel called "GNT Portugal", which ceased broadcasting in April 2006.Rede Globo International in the US is carried by both satellite service (
Dish Network ,DirecTV ) (which also offerGlobosat 's Brazilian soccer channel Premiere Futebol Clube) and by cable (Comcast inMiami ,Boston ,New Jersey ,RCN in Boston andAtlantic Broadband in Atlanta). InCanada it is available throughRogers Cable , inMexico and otherLatin America n countries, it can be seen on SKY satellite. [ [http://tvglobointernacional.globo.com/Mapas.aspx?id_area=3&id_assine=13 Assine Globo Internacional] . TV Globo Internacional.]Online
Globo.com is the Internet portal arm of the company and has large historical video library and provides part of current content recorded and live TV news and special shows such as
Big Brother Brasil . It also broadcasted theWorld Cup 2006 games live in480i and480p . The portal also provides large access to media conglomerate products such magazines, newspapers and live radio. The domain attracted at least 1.8 million visitors annually by 2008 according to aCompete.com study [ [http://siteanalytics.compete.com/globo.com?metric=uv Globo attracts almost 2 m visitors online yearly] ] and actually is ranked 87° most acessed site in the world according Alexa [ [http://www.alexa.com/data/details/traffic_details/Globo.com globo.com - Traffic Details from Alexa ] ]Centers
The Television network is the centerpiece of enterprise. Globo has its main production complex in
Rio de Janeiro . The "Projac" (officially named "Central Globo de Produção", or Globo Production Center), where most of their shows are produced, is one of largest TV production centers in the world and the biggest in Latin America, with numerous lots and urban areas as backdrops for soap operas.In the late 90s, Globo moved part of its news division--encompassing both news desks, production staff and studios--to the city of São Paulo, Itaim Bibi district. Nevertheless, its main news shows, such as
Jornal Nacional and Fantástico, as well as the news channel Globo News, remain broadcasted from the main headquarters in Rio de Janeiro.Rede Globo is part of Organizações Globo, a major Brazilian media conglomerate. Associated companies: Globo Filmes (motion picture company), Globo International Network (international broadcasting), Globo Marcas (branding and advertising), Globo Video (internet video), Globo Minas (television station at
Belo Horizonte ), Globo Brasília (television station atBrasília ), Globo Nordeste (television station atRecife ), Globo Rio de Janeiro (television station atRio de Janeiro ) and Globo São Paulo (television station atSão Paulo ).International Correspondent
Cities:
Americas
*San Francisco
*New York
*Washington
*Buenos Aires Europe *
London
*Paris
*Rome Middle East *
Jerusalem
*Beirut Asia
*Beijing Controversy
As a consequence of the size of its viewership, Rede Globo is in a position to exert significant influence over the outcome of a local or national election. In the 1989 presidential elections, Globo aired the final debate between
Fernando Collor de Mello andLuiz Inácio Lula da Silva , but edited the debate in such a way that Collor received considerably more air time than Lula, and juxtaposed some of Collor's more eloquent responses with some of Lula's less eloquent responses [Cf. Bernardo Kucinski, "A Síndrome da Antena Parabólica", São Paulo, Editora da Fundação Perseu Abramo, ISBN 85-86469-12-2, pg.113] .Years later, the network publicly apologized for the incident, and electoral law was changed to prohibit networks from showing edited versions of political debates and enacted a law similar to the Americanequal-time rule . The theme was openly discussed in Jornal Nacional's official book, which was released in 2006.In 1993 the British Channel 4 made a documentary, "
Beyond Citizen Kane ", about the power and influence of the network in Brazil. The documentary had participations of great Brazilian political characters, includingLeonel Brizola , who was also a political adversary of Globo Network.Fact|date=August 2008Globo has had a tempestuous history with the organization which owns Brazil's 2nd largest TV network: the
Rede Record . Record's owners, theUniversal Church of the Kingdom of God , were mired in controversy during the church's growth, including an incident in 1995, when Globo aired a tape which showed the church's founder,Edir Macedo , teaching other church officials how to manipulate church followers into giving more money to the church. [ [http://www.youtube.com/watch?v=My6_faauym8 Jornal Nacional newscast of Edir Macedo] .YouTube .]On September 27, 2007, Rede Globo's rival, Rede Record, launched Brazil's first free-to-view 24-hour news channel on terrestrial television,
In its response, Record cited Globo's past controversies and the network's supportive relationship with Brazil's Military Dictatorship.Fact|date=August 2008Record News . Two days before the launch, the Vice-President of Organizações Globo, Evandro Guimarães, went toBrasilia to meet government officials, including the Communications Minister, Hélio Costa, accusing Record Network of owning two television networks, Rede Record and Record News, inside the city ofSão Paulo , in violation of Brazilian law. Record attacked Globo in an editorial in its national news broadcast, Jornal da Record, accusing Globo of trying to save its monopoly on media and news, and claimed that Globo was "afraid" of Record News. [ [http://www.youtube.com/watch?v=s0wZvPaAdRU Rede Record's Editorial about Globo's attack of Record News from "Jornal da Record" (in Portuguese)] .YouTube .Current schedule
The following schedule is valid for the first months of the 2008 Season, starting on
March 31 , 2008. The below represents Globo's usual primetime schedule. [cite web
title = Programação
publisher = Rede Globo
url = http://redeglobo.globo.com/TVG/0,,GG196-3914,00.html
accessdate = 2008-03-27 ] It does not reflect one-off events or region specific programming. Program starting times are for theBrasília time zone feed, are all approximate and may vary from those shown.Note:
"News and Current Affairs" /"Drama and Soap Operas" /"Sitcoms", "Animation" and "Comedy" /"Lifestyle programs" /"Factual programs" and "Documentaries" /"Reality", "Game shows" and "Talk shows" / "Sport" / "Movies".References
External links
*pt icon [http://redeglobo.globo.com/ Official Site]
*pt icon [http://tvglobointernacional.globo.com/ TV Globo Internacional]
*en icon [http://www.contentxp.com/ TV Globo syndication]
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