Revels (confectionery)

Revels (confectionery)

Revels are a chocolate coated confectionery with assorted centres.

Originally, Revels had orange creme, coconut, toffee, or peanut centres, along with Galaxy Counters (Minstrels minus exterior shell) and Maltesers. However, the coconut centres were later replaced with coffee creme, and the peanuts with raisins [ [http://www.bbc.co.uk/dna/h2g2/A14116853 BBC - h2g2 - Revels - Chocolates That Surprise ] ] .

Galaxy Counters were initially available as a product in their own right, but since their discontinuation they are only sold as part of the Revels selection.

2008 'Eviction'

In July 2008 Revel's started a big brother style eviction campaign where one flavour from the bag would be replaced by a special limited edition flavour, yet to be announced. Consumers were asked to nominate on [http://www.revelseviction.com www.revelseviction.com] [ [http://www.guardian.co.uk/media/2008/jul/09/advertising.marketingandpr?gusrc=rss&feed=media Revels to 'evict' least-loved flavour with Big-Brother style ad campaign | Media | guardian.co.uk ] ] . Voting closed on September 9th 2008. The flavour attracting the most votes was coffee, which received nearly half the votes cast. Raisin received around 25%, with the remaining votes spread fairly evenly among the other flavours.

References


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