Bobby Friction

Bobby Friction

Paramdeep Singh Sehdeva, better known as Bobby Friction, is a DJ, Television Presenter and Radio Presenter from West London.

Studied Contemporary Arts at The Nottingham Trent University.

Heavily involved in the British South Asian Club Scene notably at the Shaanti Club at the Custard Factory in Birmingham.

Bobby Friction on the BBC

Joined the BBC in 2002 and with Nihal has jointly presented programmes on BBC Radio 1.

Joined the BBC Asian Network in 2005 presenting "The Album Chart Show" on Saturday afternoons initially, later moving to present "The Mix", on Sunday afternoons.

Since 15 May 2006 has been presenting Friction on the BBC Asian Network, every Monday, Tuesday, Thursday and Friday evenings from 10.00pm-1.00am.

Bobby joined the BBC in 2002 co-presenting with Nihal on BBC Radio 1 on the Sony Gold award winning 'Bobby Friction & Nihal presents' - and joined the BBC Asian Network in 2005 presenting the station's Saturday afternoon 'Album Chart Show', before moving to 'The Mix', on Sunday afternoons.

He is now presenting the week nightly ‘Friction’ show on the Network, which like the Radio 1 programme is regarded worldwide as the gold standard for Asian Music & Desi Beats.

Bobby, who is from West London, is a hugely influential figure on the Asian club scene and a sought after broadcaster with wide appeal to Asian youth. He won his second Gold Sony award in 2005 for his BBC documentary on the Elections and the BNP in Burnley called "Vote Friction", and completed a hat trick after winning his thonird Sony Gold in 2007 for his ‘Friction’ sho w the BBC Asian Network.

His career as a DJ started with a residency at the legendary Swaraj @ The Blue Note, which showcased new Asian talent and sounds from across the Asian musical world in the late 90’s. He was also the first resident DJ at the equally renowned Shaanti club at The Custard Factory, in Birmingham, the first Asian club outside of London which mixed up various genres from across the Asian music scene.

Over the years Bobby has represented the British Asian sound as a DJ all over the world and has built an international reputation as a genre-mixing turntabilist from Asia to the US, and from the Middle East to the whole of Europe.

He was one of the founder members of the band Ecostani and still works alongside The Infinite Scale, his production partner. They been recording their own original material for the last nine years and they’ve worked on numerous remixes, taking in electronica to Bhangra, house to hip-hop, through Bollywood and back again.

Bobby has also recorded tracks with the Mercury Music Award nominated Black Star Liner", starred in the BBC 1 documentary ‘This England" and fronted the Channel 4 TV show "Bollywood Star". He has also presented documentaries "The Countryside Sucks" & "Generation 7/7" for Channel 4 and is a regular face on TV in the UK.

His British Asian Urban compilation "Friction" (released on the Sony India label) sold a quarter of a million copies in the sub-continent and stayed at number 1 in the charts for 14 weeks. It has quite simply been a phenomenon and is seen by many across Asia as THE definitive album of the British/US Asian music scene. "Friction 2" has been released and Bobby recently signed a three album deal with Sony BMG India.

Bobby also co-released "Bobby Friction & Nihal Presents" (V2 Records) with Nihal (his Radio 1 partner) at the end of 2004 and it has also come to be seen as a definitive Asian compilation for the UK and Europe, and a great reflection of the music they play on Radio 1.

Bobby is a recognised specialist in British Asian music and Desi Beats worldwide - but is first and foremost, and will always be, a massive fan of music.

External links

* [http://www.bbc.co.uk/asiannetwork/friction/biog.shtml BBC Asian Network Biography]
* [http://www.bbc.co.uk/pressoffice/biographies/biogs/asiannetwork/bobbyfriction.shtml BBC Press Office Biography]
* [http://www.bbc.co.uk/radio1/bobbyandnihal/index.shtml Bobby Friction and Nihal]


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